Marketing Cost definition

Marketing Cost means, the reasonable costs associated with promoting, selling, packaging, transferring title and moving Joint Products to the customer and include direct costs and overhead costs. Direct costs of marketing include but are not limited to: market research; advertising; development, printing and distribution of collateral materials; selling expenses including salaries, benefits, commissions and sales-related expenses, and reimbursements paid to sales employees, customer service employees, and accounting employees involved with invoicing and accounts receivables, and an overhead burden of 15% of the employee component of direct cost. The initial percentage of overhead costs allocated to marketing will be revised and agreed upon between the Parties on a periodic basis according to Section 5.11.
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Marketing Cost means the costs incurred by a Party or its Affiliates which are attributable to the promotion, advertising and marketing of a Metabolic Program Drug determined in a manner consistent with such Party's standard practices. Marketing Costs shall include without limitation all costs related to Phase IV studies but shall exclude Cost of Goods Sold, Development Costs and Selling Costs.
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Examples of Marketing Cost in a sentence

  • Throughout each Lessee Advertising Year, Lessee shall include in its monthly concession reports to the Port a detailed accounting of Marketing Costs paid in the previous month, payment receipts for such Marketing Costs, the portion of the Marketing Cost Exclusion to be applied for that month based on such Marketing Cost expenditures, and a report summarizing the metrics demonstrating the success (or lack of success) of each marketing activity/medium.

  • Unless decided otherwise by the Joint Steering Committee, Sales and Marketing Cost will be at least 15% of annual Net Sales but no more than 30% of annual Net Sales.

  • Subject to the other conditions set forth in this Section 4.3, no Marketing Cost Exclusion will be permitted or applicable unless the Port approves the Annual Marketing Plan.

  • For any partial Lessee Advertising Year, including at the end of the term (or due to earlier termination) of this Agreement, the amount of any Marketing Cost Exclusion approved by the Port shall be adjusted pro rata.

  • Organon shall include all such costs in Organon's Marketing Cost Reports pursuant to Article 8A.1 of this Agreement.

  • The Finance Sub-Committee will determine how and when to pass through GenNov as a Marketing Cost in the U.S. or Europe, as the case may be, the cost of sampling of Anti-IgE Products in the U.S. or Europe, with the cost of such Anti-IgE Product samples to be calculated on the basis of the ***** of the Anti-IgE Product *****.

  • On an annual basis, the Port will evaluate the success of the Annual Marketing Plan and Lessee’s Marketing Cost expenditures, including expenditure of the Marketing Cost Exclusion funds.

  • Such Marketing Costs shall be reflected in the Parties' Quarterly Marketing Cost Reports pursuant to Article 8A.1. Pfizer shall be solely responsible for all Out-of-Pocket Costs and other costs solely related to the marketing and promotion of Product in any Pfizer Exclusive Country, and Organon shall be solely responsible for all Out-of- Pocket Costs and other costs solely related to the marketing and promotion of Product in any Organon Exclusive Country.

  • Client shall also pay to the Consultant a Newsletter Marketing Cost of one hundred seventy thousand dollars ($170,000).

  • The effective date of this Second Amendment shall be 12:00 am, July 1, 2019 (the “Effective Date”), except that the provisions with respect to the Marketing Cost Exclusion shall be effective as of May 1, 2019, as provided in Section 7 below.

Related to Marketing Cost

  • Marketing Costs means costs relating to the marketing of grocery goods, including costs relating to—

  • Manufacturing Cost means ***

  • Operating Cost means the total cost and expense incurred in operating, managing, insuring, equipping, lighting, repairing, maintaining and policing the Real Property, including the exterior of the Real Property and the common areas, and specifically including, without limitation, items of expense for or related to: insurance premiums and deductibles, management, bookkeeping.

  • Marketing Expenses means the sum of Selling Expenses, Marketing Management Expenses, Market and Consumer Research Expenses, Advertising Expenses, Trade Promotion Expenses, and Consumer Promotion Expenses, each of which is specified below, in each case to the extent directly and reasonably attributable to the sale, promotion or marketing of the applicable ZIOPHARM Products in the countries where such ZIOPHARM Product has been launched.

  • Development Cost means the total of all costs incurred in the completion of a Development excluding Developer Fee, operating deficit reserves, and total land cost as typically shown in the Development Cost line item on the development cost pro forma.