Common use of Analytics API Clause in Contracts

Analytics API. (1) Throughout the Term, Company shall provide both Label and Orchard with access to reporting analytics APIs meeting the specification referenced in Part III of Exhibit B (as updated from time to time by the Parties), but for the avoidance of doubt including the minimum fields also set out in Part III of Exhibit B (the “Analytics APIs”), such that Label and Orchard will be able to use the same to generate report files including data for each day for any particular country in the Territory. Specifically, Company shall use its commercially reasonable efforts to ensure that, **** during the Term, Label is able to make a call to the Analytics APIs to obtain a file containing full data concerning access to Authorized Recordings via the Services during (i) the immediately preceding full calendar day in any country in the Territory; and/or (ii) any of the****. (2) Company shall continue to provide Label throughout the Term with up to date technical instructions on ****, correct as at the time such query runs, on the specific parts of the **** (i) in which each of the Services is live; and (ii) for which full data is available concerning access to Authorized Recordings via the Services. (3) Company’s reporting personnel shall keep Label’s reporting personnel **** concerning (i) **** of the **** and the **** of the data available therefrom, including ****; (ii) ****; and (iii) expected new **** for which data will become available on particular dates. (4) Company shall use its commercially reasonable efforts to ensure that such access to the **** will be provided with **** as measured over each separate **** but excluding **** which has been notified to Label at least **** hours beforehand. (5) The provision of the data sets referenced in Part III of Exhibit B is subject to the following: (i) Company’s obligation to provide postcode/ZIP code information is limited to the following and Company’s obligation to provide such information is limited to the extent that Company has such information (from information supplied by the End User on registration or from the user’s billing address and verified by geo IP information reviewed on a semi-annual basis): • the first 3 digits in the United States of America; • the first 2 digits in the countries in which the Service has been launched as at the Effective Date; (ii) On a **** (unless it is technically not possible using commercially reasonable efforts to match the **** to an ****) Company shall provide either **** (county) or ****”). The foregoing shall be subject to applicable data protection laws; **** Confidential portion omitted and filed separately with the Securities and Exchange Commission pursuant to a request for confidential treatment. (iii) Company’s obligation to provide the zip code data is subject to Label undertaking not to use the hashed User IDs or any other data provided in the daily feed to attempt to identify an End User; (iv) If the **** in any month then, on request of Label, Company will implement a solution in good faith within a reasonable period of time to bring the **** which may include providing additional categories of ****; and (v) Company shall have a right to temporarily **** by daily feeds to the extent and for such period that such sharing of data as set out is challenged or prohibited by a regulator or court. (1) Company shall provide access for Label and Orchard to an **** during the Term ****, including **** concerning the use of Authorized Materials on the Services.

Analytics API. (1) Throughout the Term, Company shall provide both Label and Orchard with access to reporting analytics APIs meeting the specification referenced in Part III of Exhibit B (as updated from time to time by the Parties), but for the avoidance of doubt including the minimum fields also set out in Part III of Exhibit B (the “Analytics APIs”), such that Label and Orchard will be able to use the same to generate report files including data for each day for any particular country in the Territory. Specifically, Company shall use its commercially reasonable efforts to ensure that, **** during the Term, Label is able to make a call to the Analytics APIs to obtain a file containing full data concerning access to Authorized Recordings via the Services during (i) the immediately preceding full calendar day in any country in the Territory; and/or (ii) any of thethe ****. (2) Company shall continue to provide Label throughout the Term with up to date technical instructions on ****, correct as at the time such query runs, on the specific parts of the **** (i) in which each of the Services is live; and (ii) for which full data is available concerning access to Authorized Recordings via the Services. (3) Company’s reporting personnel shall keep Label’s reporting personnel **** concerning (i) **** known issues with reliability of the **** Analytics APIs and the **** quality/comprehensiveness of the data available therefrom, including ****; (ii) ****; and (iii) expected new **** for which data will become available on particular dates. (4) Company shall use its commercially reasonable efforts to ensure that such access to the **** will be provided with **** as measured over each separate **** calendar month but excluding **** scheduled downtime which has been notified to Label at least **** hours beforehand. (5) The provision of the data sets referenced in Part III of Exhibit B is subject to the following: (i) Company’s obligation to provide postcode/ZIP code information is limited to the following and Company’s obligation to provide such information is limited to the extent that Company has such information (from information supplied by the End User on registration or from the user’s billing address and verified by geo IP information reviewed on a semi-annual basis): • the first 3 digits in the United States of America; • the first 2 digits in the countries in which the Service has been launched as at the Effective Date; (ii) On a **** (unless it is technically not possible using commercially reasonable efforts to match the **** to an ****) * Company shall provide either **** (county) or ****”). The foregoing shall be subject to applicable data protection laws; **** Confidential portion omitted and filed separately with the Securities and Exchange Commission pursuant to a request for confidential treatment.; (iii) Company’s obligation to provide the zip code data is subject to Label undertaking not to use the hashed User IDs or any other data provided in the daily feed to attempt to identify an End User;; **** Confidential portion omitted and filed separately with the Securities and Exchange Commission pursuant to a request for confidential treatment. (iv) If the **** in respect of the **** in any month then, on request of Label, Company will implement a solution in good faith within a reasonable period of time to bring the **** which may include providing additional categories of ****; andan (v) Company shall have a right to temporarily **** by daily feeds to the extent and for such period that such sharing of data as set out is challenged or prohibited by a regulator or court. (1) Company shall provide access for Label and Orchard to an **** during the Term ****, including **** concerning the use of Authorized Materials on the Services.

Analytics API. (1) Throughout the Term, Company shall provide both Label and Orchard with access to reporting analytics APIs meeting the specification referenced in Part III of Exhibit B (as updated from time to time by the Parties), but for the avoidance of doubt including the minimum fields also set out in Part III of Exhibit B (the “Analytics APIs”), such that Label and Orchard will be able to use the same to generate report files including data for each day for any particular country in the Territory. Specifically, Company shall use its commercially reasonable efforts to ensure that, **** during the Term, Label is able to make a call to the Analytics APIs to obtain a file containing full data concerning access to Authorized Recordings via the Services during (i) the immediately preceding full calendar day in any country in the Territory; and/or (ii) any of the****. (2) Company shall continue to provide Label throughout the Term with up to date technical instructions on ****, correct as at the time such query runs, on the specific parts of the **** (i) in which each of the Services is live; and (ii) for which full data is available concerning access to Authorized Recordings via the Services. (3) Company’s reporting personnel shall keep Label’s reporting personnel **** concerning (i) **** of the **** and the **** of the data available therefrom, including ****; (ii) ****; and (iii) expected new **** for which data will become available on particular dates. (4) Company shall use its commercially reasonable efforts to ensure that such access to the **** will be provided with **** as measured over each separate **** but excluding **** which has been notified to Label at least **** hours beforehand. (5) The provision of the data sets referenced in Part III of Exhibit B is subject to the following: (i) Company’s obligation to provide postcode/ZIP code information is limited to the following and Company’s obligation to provide such information is limited to the extent that Company has such information (from information supplied by the End User on registration or from the user’s billing address and verified by geo IP information reviewed on a semi-annual basis): • the first 3 digits in the United States of America; • the first 2 digits in the countries in which the Service has been launched as at the Effective Date; (ii) On a **** (unless it is technically not possible using commercially reasonable efforts to match the **** to an ****) Company shall provide either **** (county) or ****”). The foregoing shall be subject to applicable data protection laws; **** Confidential portion omitted and filed separately with the Securities and Exchange Commission pursuant to a request for confidential treatment.. 50 (iii) Company’s obligation to provide the zip code data is subject to Label undertaking not to use the hashed User IDs or any other data provided in the daily feed to attempt to identify an End User; (iv) If the **** in any month then, on request of Label, Company will implement a solution in good faith within a reasonable period of time to bring the **** which may include providing additional categories of ****; and (v) Company shall have a right to temporarily **** by daily feeds to the extent and for such period that such sharing of data as set out is challenged or prohibited by a regulator or court. (1) Company shall provide access for Label and Orchard to an **** during the Term ****, including **** concerning the use of Authorized Materials on the Services.