Client Provided Advertising. Client may sell advertising inventory on the Client Branded Portal provided it meets the following criteria: a. The advertising is direct advertising (which includes advertising made available through a given advertiser’s advertising agency), not advertising sold through advertising networks or other third parties (such as Xxxxxxxxxxx.xxx or Specific Media). b. The CPM for such advertising shall be greater than the reasonable minimum threshold set by Synacor on a quarterly basis. c. Any advertising must have a frequency cap no greater than 5 times in a 24-hour period or such other frequency cap as the parties may reasonably agree from time to time.
Appears in 5 contracts
Samples: Master Services Agreement, Master Services Agreement, Master Services Agreement (Synacor, Inc.)
