Dynamic Postcard/Variable Data Postcard Sample Clauses

Dynamic Postcard/Variable Data Postcard. The Dynamic Postcard/Variable Data Postcard (“VDP”) is a household-targeted product that is distributed as part of the Direct Mail package, but sits separately as a postcard. The VDP will be imprinted with Client Material, and may be produced in versions based upon database criteria and other options selected by Client. Some options, such as limited Solo Mail (defined below) in conjunction with the Program, may be available at an additional charge. The VDP will also be imprinted with the household address for each Program and may contain other information. Solo Mail distribution will require prepayment of Solo Mail postage at least 2 weeks in advance. Valassis does not supply the mailing list used for a VDP order but it may be licensed pursuant to a separate license agreement between Valassis and Client.
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Related to Dynamic Postcard/Variable Data Postcard

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