Function 2 Sample Clauses

Function 2. Marketing & publicity of the network and use social marketing techniques to engage more hard to reach groups in physical activity The provider will lead the publicity and marketing of the ‘Active Ageing’ network by: Developing a quarterly newsletter and distributing this through agreed internal and external local networks and sources Developing an up to date (updated twice year as a minimum) directory of exercise and health and wellbeing education opportunities and distributing these as above Ensuring that all information about the ‘Active Ageing’ network is available in paper and electronic formats from accredited sources where appropriate. Information will be available through a central point and from other parts of the service. It will be accessible to all sectors of the population Using local and national media as appropriate as a source of good news stories and advertising Using social marketing techniques when developing new exercise opportunities to engage more hard to reach groups in physical activity Leading biannual public information campaigns, with the involvement of major stakeholders, to promote the ‘Active Ageing’ network 3.1.3
Sample 1
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