Global Brand Elements. The Parties, through their respective Alliance Managers, may endeavor to develop and adopt the key distinctive colors, logos, images, symbols, and trademarks to be used in both Territories in connection with the Commercialization of the Licensed Products. Each Party shall own the rights in such global brand elements in its Territory and shall Commercialize the Licensed Products in its Territory in a manner consistent with the applicable global brand elements.
Appears in 4 contracts
Samples: Collaboration, Development and License Agreement (Zai Lab LTD), Collaboration, Development and License Agreement (TESARO, Inc.), Collaboration, Development and License Agreement (TESARO, Inc.)
Global Brand Elements. The PartiesParties may, through their respective Alliance ManagersManagers and the JSC, may endeavor to develop and adopt the key distinctive colors, logos, images, symbols, and trademarks to be used both in both Territories and outside of the Territory in connection with the Commercialization of the Licensed ProductsProduct. Each Party shall own the rights in such global brand elements in its Territory respective territory and shall Commercialize the Licensed Products Product in its Territory respective territory in a manner consistent with the applicable global brand elements.
Appears in 1 contract
Samples: Collaboration and License Agreement (Puma Biotechnology, Inc.)