Limited Use of Personally Identifiable Information. Each Party agrees to comply with all applicable privacy laws and regulations relating to the protection, collection, use, and distribution of Personally Identifiable Information. Licensee shall be solely responsible for ensuring that the proper legal notices are provided to its customers at the time of the collection of any Personally Identifiable Information. Givex may use the Personally Identifiable Information obtained, collected or stored in connection with the Givex App in aggregate, anonymous form for the purpose of developing updates and upgrades to the Givex App and developing statistical information relating to the performance of the Givex App for internal use only.
