Common use of Marketing and Distribution Efforts Clause in Contracts

Marketing and Distribution Efforts. DISTRIBUTOR shall use its best efforts to successfully market (including, without limitation, inclusion of the Products in DISTRIBUTOR’s catalogs and other promotional materials), distribute and support the Products on a continuing basis and in compliance with good business practices and GCT’s written procedures. DISTRIBUTOR shall, at its expense, diligently seek to develop in the Territory the market for the Product and exert its best efforts to advertise and promote distribution of the Products in the Territory. Such marketing and promotion shall at all times fairly and accurately represent the Products in relation to other products of its type and shall comply with any reasonable directions as to content or format that GCT may from time to time give to DISTRIBUTOR.

Marketing and Distribution Efforts. DISTRIBUTOR shall use its best efforts to successfully market (including, without limitation, inclusion of the Products in DISTRIBUTOR’s catalogs and other promotional materials), distribute and support the Products on a continuing basis and in *** CONFIDENTIAL PORTIONS OMITTED AND FILED SEPARATELY WITH THE COMMISSION compliance with good business practices and GCT’s written procedures. DISTRIBUTOR shall, at its expense, diligently seek to develop in the Territory the market for the Product and exert its best efforts to advertise and promote distribution of the Products in the Territory. Such marketing and promotion shall at all times fairly and accurately represent the Products in relation to other products of its type and shall comply with any reasonable directions as to content or format that GCT may from time to time give to DISTRIBUTOR.