Common use of Marketing Events Clause in Contracts

Marketing Events. 1. The ACO shall ensure that: a. Marketing Events do not involve health screenings or any other activity that is used, or could be perceived as being used, to avoid treating At-Risk Beneficiaries or to target certain Beneficiaries for services for the purpose of trying to affect the population of Beneficiaries aligned to the ACO for a subsequent Performance Year or, if the ACO has selected Prospective Plus Alignment as described in Section 8.01, a subsequent quarter of the current Performance Year. b. Marketing Events do not require attendees to provide their contact information as a prerequisite for attending the Marketing Event and that any sign-in sheets used for purposes of the Marketing Event are clearly labeled as optional. c. Beneficiary contact information provided at a Marketing Event is used only for the purpose for which it was solicited. For example, Beneficiary contact information provided for a raffle or other drawing is used only for purposes of such raffle or drawing. d. Any Marketing Activities conducted and Marketing Materials distributed as part of the Marketing Event comply with the applicable requirements of this Section 5.04 and Section 5.08. 2. In conducting Marketing Events, the ACO may engage in activities including, but not limited to: a. Hosting the Marketing Event in a public venue; b. Answering Beneficiary-initiated questions regarding the ACO’s participation in the Model; or c. Distributing the ACO’s, a Participant Provider’s, or a Preferred Provider’s business cards and contact information to Beneficiaries.

Marketing Events. 1. The ACO DCE shall ensure that: a. Marketing Events do not involve health screenings or any other activity that is used, or could be perceived as being used, to avoid treating At-Risk Beneficiaries or to target certain Beneficiaries for services for the purpose of trying to affect the population of Beneficiaries aligned to the ACO DCE for a subsequent Performance Year or, if the ACO DCE has selected Prospective Plus Alignment as described in Section 8.01, a subsequent quarter of the current Performance Year. b. Marketing Events do not require attendees to provide their contact information as a prerequisite for attending the Marketing Event and that any sign-in sheets used for purposes of the Marketing Event are clearly labeled as optional. c. Beneficiary contact information provided at a Marketing Event is used only for the purpose for which it was solicited. For example, Beneficiary contact information provided for a raffle or other drawing is used only for purposes of such raffle or drawing. d. Any Marketing Activities conducted and Marketing Materials distributed as part of the Marketing Event comply with the applicable requirements of this Section 5.04 and Section 5.08. 2. In conducting Marketing Events, the ACO DCE may engage in activities including, but not limited to: a. Hosting the Marketing Event in a public venue; b. Answering Beneficiary-initiated questions regarding the ACODCE’s participation in the Model; or c. Distributing the ACODCE’s, a DC Participant Provider’s, or a Preferred Provider’s business cards and contact information to Beneficiaries.

Marketing Events. 1. The ACO DCE shall ensure that: a. Marketing Events do not involve health screenings or any other activity that is used, or could be perceived as being used, to avoid treating At-Risk Beneficiaries or to target certain Beneficiaries for services for the purpose of trying to affect the population of Beneficiaries aligned to the ACO DCE for a subsequent Performance Year or, if the ACO DCE has selected Prospective Plus Alignment as described in Section 8.01, a subsequent quarter of the current Performance Year. b. Marketing Events do not require attendees to provide their contact information as a prerequisite for attending the Marketing Event and that any sign-in sheets used for purposes of the Marketing Event are clearly labeled as optional. c. Beneficiary contact information provided at a Marketing Event is used only for the purpose for which it was solicited. For example, Beneficiary contact information provided for a raffle or other drawing is used only for purposes of such raffle or drawing. d. Any Marketing Activities conducted and Marketing Materials distributed as part of the Marketing Event comply with the applicable requirements of this Section 5.04 and Section 5.08. 2. In conducting Marketing Events, the ACO DCE may engage in activities including, but not limited to: a. Hosting the Marketing Event in a public venue; b. Answering Beneficiary-initiated questions regarding the ACO’s DCE's participation in the Model; or c. Distributing the ACO’sDCE's, a DC Participant Provider’s's, or a Preferred Provider’s 's business cards and contact information to Beneficiaries.