Common use of PMP Advertising Consumption Requirements and Payment Method Clause in Contracts

PMP Advertising Consumption Requirements and Payment Method. 1. On Party A’s PMP traffic trading service platform, Party B has the right to choose whether to return the advertisements to Party B’s customers through the DSP platform that meets the Agreement according to the placement method. At the same time, the Parties shall take each natural month as a settlement period, and Party B must ensure that the minimum monthly consumption of its settlement period is RMB 100,000 in each settlement period. If less than one natural month, the minimum consumption shall be calculated as one natural month. If Party B fails to meet the minimum consumption standard within a settlement period, Party B shall still settle according to the minimum consumption standard agreed in the Agreement. If Party A adjusts the minimum consumption amount, it shall promptly notify Party B, and the Parties confirm that the latest notice of Party A shall be implemented. 2. The advertising methods include but are not limited to BPG (Brand Programmatic Guarantee), PDB (Programmatic Direct Buying), PD (Prefer Deal), etc. The advertising methods of BPG and PDB shall be subject to the Data Promotion Order signed by both parties or confirmed by email for settlement; the Data Promotion Order confirmed by both parties with PD advertising method is only for reference, and the final settlement will be based on the actual consumption amount of Party B. 3. Agreement on unit price: The unit price shall be subject to the current unit rate card of Party A.

PMP Advertising Consumption Requirements and Payment Method. 1. On Party A’s PMP traffic trading service platform, Party B has the right to choose whether to return the advertisements to Party B’s customers through the DSP platform that meets the Agreement according to the placement method. At the same time, the Parties shall take each natural month as a settlement period, and Party B must ensure that the minimum monthly consumption of its settlement period is RMB 100,000 in each settlement period. If In case of less than one natural month, the minimum consumption shall be calculated as one natural month. If Party B fails to meet the minimum consumption standard within a settlement period, Party B shall still settle according to the minimum consumption standard agreed in the Agreement. If Party A adjusts the minimum consumption amount, it shall promptly notify Party B, and the Parties confirm that the latest notice of Party A shall be implemented. 2. The advertising placement methods include but are not limited to BPG (Brand Programmatic Guarantee)BPG, PDB (Programmatic Direct Buying)PDB, PD (Prefer Deal)PD, etc. The advertising methods of BPG and PDB shall be subject to For the placement methods, the Data Promotion Order signed by both parties or confirmed by Party A and Party B by email for settlement; the Data Promotion Order confirmed by both parties shall prevail. BPG: Private programmatic trading advertisements with PD advertising method is only for referencefixed position, guaranteed quantity and the final settlement will be based on the actual consumption amount of Party B. 3. Agreement on unit price: The unit price shall be subject to the current unit rate card of Party A.no return;