Common use of Publicity Rights Clause in Contracts

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee Licensee’s Organization as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq Xxxxxxxx will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq Xxxxxxxx will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.. VERSION 2.7 – DECEMBER 2014 7 Author 12/11/14 6:02 PM Deleted: 6 – SEPTEMBER 2012

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.. 6/6/12 9:38 AM Formatted: Line spacing: single, Tabs: 6", Right + Not at 5.74" 6/6/12 9:38 AM Deleted: 1 – JUNE 2010 VERSION 2.3 – FEB 2012 7

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product Comparison 7/15/15 10:12 AM VERSION 3.1 – JULY 2015 7 promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.. VERSION 3.4 – OCT 2016 7

Publicity Rights. Licensee’s (a) The Licensee grants Balsamiq the right to include the Licensee Organization as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product Deleted: 5 – SEP 2017 VERSION 3.6 – MAY 2018 7 promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq Xxxxxxxx will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product 10/8/15 3:52 PM Deleted: 1 – JULY VERSION 3.2 – OCT 2015 7 promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq qUtopic the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq qUtopic this right by submitting a written request via email to xxxxx@xxxxxxxx.xxxxxxxx@xXxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx xxxxx@xXxxxxx.xxx to have Balsamiq qUtopic remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq qUtopic will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq Deleted: 4 – OCT 2016 VERSION 3.5 – SEP 2017 7 remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.. 6/6/12 9:47 AM

Publicity Rights. (a) The Licensee grants Balsamiq the right to include the Licensee Licensee’s Organization as a customer in Product promotional material. (b) Licensee can deny Balsamiq this right by submitting a written request via email to xxxxx@xxxxxxxx.xxx, requesting to be excluded from Product promotional material. Confirmation of such denial (via reply email) must be received prior to purchasing for this exclusion to be effective. (c) Should the Licensee come to be or already be included in Product promotional material, as a result of any prior purchases where the Licensee did not request exclusion from Product promotional material, the Licensee can at any point in time, submit a written request via email to xxxxx@xxxxxxxx.xxx to have Balsamiq remove the Licensee's name from Product promotional material. Upon receipt of such request, Balsamiq will remove any reference to the Licensee from such promotional material within 30 days and make no further reference to the Licensee.