Common use of TRADEMARKS AND CORPORATE IDENTIFICATION Clause in Contracts

TRADEMARKS AND CORPORATE IDENTIFICATION. 14.1 Neither Party hereto shall use any of the other Party’s names, logos, logotype, insignia, service marks, trademarks, trade names, copyrights, corporate goodwill or other proprietary intellectual property, including without limitation the names “United Air Lines, Inc.”, “United,” the “UA” , “UA*” and ZK designator codes, the globe logo, “Economy Plus”, “United Express”, “Mileage Plus”, “Red Carpet Club”, “United Club”, “Great Lakes Aviation, Ltd. “Great Lakes Airlines”, and “Great Lakes “in any marketing, advertising or promotional collateral, including without limitation credit card and telecom solicitations, except where each specific use has been approved in advance by the other Party. When such approval is granted, each Party shall comply with any and all conditions that the other Party may impose to protect the use of any of that Party’s names, logos, logotype, insignia, service marks, trademarks, trade names, copyrights, corporate goodwill or other proprietary intellectual property.