Test marketing definition

Test marketing means the dis- tribution in commerce of no more than a predetermined amount of a chemical substance, mixture, or article con- taining that chemical substance or mixture, by a manufacturer or proc- essor, to no more than a defined num- ber of potential customers to explore market capability in a competitive sit- uation during a predetermined testing period prior to the broader distribution of that chemical substance, mixture, or article in commerce.
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Test marketing means distributing in commerce a limited amount of a chemical substance or mixture, or arti- cle containing such substance or mix- ture, to a defined number of potential customers, during a predetermined testing period, to explore market capa- bility prior to broader distribution in commerce.
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Test marketing. , in respect of a product, means the exploration of its market capability in a competitive situation where the creation or improvement of the product is not the primary objective.
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Examples of Test marketing in a sentence

  • Test marketing of new smokeless tobacco products in four U.S. cities.

  • Test marketing of such items for which a company has approval for manufacture provided such test marketing facility will be for a period of two years, and investment in setting up manufacturing facilities commences simultaneously with test marketing.

  • Innovation diffusion and adoption process- Demand Analysis–First Purchase and repeat purchase, trial and repeat models.Unit - V: Product Development and Testing :Product Launching, Six guiding principles of product launching, Pre-testing, Test marketing, Marketing Mix allocations.

  • Test marketing of such items for which a company has approval for manufacture, provided such test marketing facility will be for a period of two years, and investment in setting up manufacturing facility commences simultaneously with test marketing.

  • The official record is the paper record maintained at the address in ‘‘ADDRESSES’’ at the beginning of this document.List of SubjectsEnvironmental protection, Test marketing exemption.Dated: September 18, 1996.Paul J.

  • Test marketing is generally done by consumer goods companies rather than by industrial goods firms who usually try out new products with selected customers or obtain general reactions by having their sales people demonstrate products when they make their rounds.

  • Zena Ali-AhmadUNDP Resident Representative UNDP BaghdadIraq304 East 45th Street, New York, New York 10017 USA, Tel: 1 212 906 5143, Fax 1 212 906 6998, www.undp.org 1 Any proposed budget revisions should be forwarded to the UNDP RTA together with a clear explanation of the changes proposed as any significant changes require review and approval.

  • Market preparation vendor search, Sales promotion, Test marketing product and introduction strategy.

  • UNIT 3 Product Mix Management: Product planning and development – Meaning and process – Test marketing – Product failures – Product life cycles – Meaning and Stages – Strategies – Managing PLC- Product-Market Integration: Strategies – Product positioning – Diversification – Product line simplification – Planned obsolescence – Branding Policies and Strategies – Packing.

  • Test marketing means the distribution in commerce of no more than a predetermined amount of chemical substance, mixture, or article containing that chemical substance or mixture, or a mixture containing that substance, by a manufacturer or processor, to no more than a defined number of potential customers to explore market capability in a competitive situation during a predetermined testing period prior to the broader distribution of that chemical substance, mixture, or article in commerce.


More Definitions of Test marketing

Test marketing means to test new products or products unfamiliar to the sampler through a marketing firm or the like.
Sample 1
Test marketing. Means experimental marketing of goods in limited geographical area. The objective is to determine the commercial viability.
Sample 1
Test marketing means the distribution in commerce of no more than a predetermined amount of a chemical substance, mixture, or article containing that chemical substance or mixture, by a manufacturer or processor to no more than a defined number of potential customers to explore market capability in a competitive situation during a predetermined testing period prior to the broader distribution of that chemical substance, mix- ture or article in commerce,
Sample 1

Related to Test marketing

  • Direct Marketing ’ means to approach a data subject, either in person or by mail or electronic communication, for the direct or indirect purpose of—

  • SRS means the scheme referred to by the Ministry of Finance as the Supplementary Retirement Scheme or such other scheme as shall replace or supersede the Supplementary Retirement Scheme from time to time.

  • Marketing means a direct or indirect offering or placement at the initiative of the AIFM or on behalf of the AIFM of units or shares of an AIF it manages to or with investors domiciled or with a registered office in the Union;

  • Marketing program means a program established by order of the director pursuant to this act prescribing rules and regulations governing the marketing for processing, distributing, selling, or handling an agricultural commodity produced in this state or agricultural commodity input during a specified period and

  • Drug paraphernalia means all equipment, products, and materials of any kind, which are used for injecting, ingesting, inhaling or otherwise introducing a drug into the human body. This includes, but is not limited to, all equipment, products and materials prohibited or controlled by State or Federal laws.

  • Spot Market Energy means energy bought or sold by Market Participants through the PJM Interchange Energy Market at System Energy Prices determined as specified in Operating Agreement, Schedule 1, section 2, and the parallel provisions of Tariff, Attachment K-Appendix, section 2.

  • Supply Chain means the individuals and organisations who will be responsible for any of the design and/or construction of the Works as set out in the Schedule of Supply Chain Members;

  • Radiopharmaceutical quality assurance means, but is not limited to, the performance of appropriate chemical, biological, and physical tests on potential radiopharmaceuticals and the interpretation of the resulting data to determine their suitability for use in humans and animals, including internal test assessment, authentication of product history, and the keeping of proper records.

  • Tobacco product manufacturer means an entity that after the date of enactment of this Act directly (and not exclusively through any affiliate):

  • Manufacturing means all activities related to the manufacture of a Compound, including planning, purchasing, manufacture, processing, compounding, storage, filling, packaging, waste disposal, labeling, leafleting, testing, quality assurance, sample retention, stability testing, release, dispatch and supply, as applicable.

  • BD means Business Day and “DD” means Dealing Day. Any application received after the cut off time on a Dealing Day will be treated as an application for the next Dealing Day.

  • CMO means a contract manufacturing organization.

  • AES means the Advanced Encryption Standard, a specification of Federal Information Processing Standards Publications for the encryption of electronic data issued by the National Institute of Standards and Technology (xxxx://xxxxxxx.xxxx.xxx/nistpubs/FIPS/NIST.FIPS.197.pdf).

  • POI means Point of Interconnection.

  • municipal spatial development framework means a municipal spatial development framework adopted by the Municipality in terms of Chapter 5 of the Municipal Systems Act;

  • Tobacco products means cigars, cigarettes, cheroots, stogies, periques, granulated, plug cut, crimp cut, ready rubbed, and other smoking tobacco, snuff, snuff flour, moist snuff, cavendish, ping and twist tobacco, fine-cut and other chewing tobaccos, shorts, refuse scraps, clippings, cuttings and sweepings of tobacco, and other kinds and forms of tobacco, prepared in such manner as to be suitable for chewing or smoking in a pipe or otherwise, or both for chewing and smoking.

  • Capacity Market Seller means a Member that owns, or has the contractual authority to control the output or load reduction capability of, a Capacity Resource, that has not transferred such authority to another entity, and that offers such resource in the Base Residual Auction or an Incremental Auction.

  • Drug test means a test designed to detect the illegal use of a controlled substance.