Common use of Advertising Guidelines Clause in Contracts

Advertising Guidelines. Advertiser must comply with the guidelines described in this Section 5, and any revisions or supplements to these guidelines, which AASHE may provide at any time and for any reason in AASHE’s sole discretion. In the event that AASHE’s advance written approval is required pursuant to this Section 5, requests for approval should be directed to ▇▇▇▇▇▇▇▇▇@▇▇▇▇▇.▇▇▇. a. Advertiser shall not advertise products, services, or events that have no direct relation to the higher education sustainability community unless AASHE provides written approval of the content of such advertisement in advance of its submission. b. Advertiser shall not advertise products, services, or events that compete directly with products, services or events offered by AASHE (including the solicitation of membership in any membership organization) unless AASHE provides written approval of the content of such advertisement in advance of its submission. c. Advertiser shall not reference AASHE, AASHE’s products, services, standards, or events, or use AASHE’s logo or other trademarks unless AASHE provides written approval of the content of such advertisement in advance of its submission. d. Advertorials (an advertisement resembling an editorial or journalistic article in form and style) are prohibited. Artwork, format and layout should be such as to avoid confusion with editorial content of the publication or website. AASHE reserves the right to insert the word “Advertisement” above or below any copy to avoid confusion. e. Advertising copy must be factual, in good taste, and all claims must be fully supportable. Advertisements must avoid the use of claims the validity of which depends upon extremely fine interpretations of meaning. This does not exclude the use of normal qualifiers, such as footnotes, which may be necessary to render a claim true. f. Advertisements using exclusive claims such as “best”, “the most effective” or “only” or any other word with the same meaning to describe Advertiser’s products, services or events is prohibited. g. Advertisements containing testimonials or those that quote the names, statements or writings of any individual, public official, government agency or other organization must be accompanied by written consent for use from the quoted individual or entity. h. All advertisements must clearly identify the Advertiser by trademark, signature or name. i. Links to other websites contained in an advertisement must not prevent a user from easily returning to AASHE’s website. j. Advertisements must be in RGB color format and 72 dpi, with dimensions of 480px by 120px. PNG file types are preferred otherwise the graphic may appear blurry. AASHE cannot accept ads in flash or other interactive media formats. The maximum file size is 500 KB. A destination URL is also required for all advertisements.

Advertising Guidelines. Advertiser must comply with the guidelines described in this Section 5, and any revisions or supplements to these guidelines, which AASHE may provide at any time and for any reason in AASHE’s sole discretion. In the event that AASHE’s advance written approval is required pursuant to this Section 5, requests for approval should be directed to ▇▇▇▇▇▇▇▇▇@▇▇▇▇▇.▇▇▇. a. Advertiser shall not advertise products, services, or events that have no direct relation to the higher education sustainability community unless AASHE provides written approval of the content of such advertisement in advance of its submission. b. Advertiser shall not advertise products, services, or events that compete directly with products, services or events offered by AASHE (including the solicitation of membership in any membership organization) unless AASHE provides written approval of the content of such advertisement in advance of its submission. c. Advertiser shall not reference AASHE, AASHE’s products, services, standards, or events, or use AASHE’s logo or other trademarks unless AASHE provides written approval of the content of such advertisement in advance of its submission. d. Advertorials (an advertisement resembling an editorial or journalistic article in form and style) are prohibited. Artwork, format and layout should be such as to avoid confusion with editorial content of the publication or website. AASHE reserves the right to insert the word “Advertisement” above or below any copy to avoid confusion. e. Advertising copy must be factual, in good taste, and all claims must be fully supportable. Advertisements must avoid the use of claims the validity of which depends upon extremely fine interpretations of meaning. This does not exclude the use of normal qualifiers, such as footnotes, which may be necessary to render a claim true. f. Advertisements using exclusive claims such as “best”, “the most effective” or “only” or any other word with the same meaning to describe Advertiser’s products, services or events is prohibited. g. Advertisements containing testimonials or those that quote the names, statements or writings of any individual, public official, government agency or other organization must be accompanied by written consent for use from the quoted individual or entity. h. All advertisements must clearly identify the Advertiser by trademark, signature or name. i. Links to other websites contained in an advertisement must not prevent a user from easily returning to AASHE’s website. j. Advertisements must be in RGB color format and 72 300 dpi, with dimensions of 480px 200px by 120px200px for the email digest ad. PNG file types are preferred otherwise the graphic may appear blurry. AASHE cannot accept ads in flash or other interactive media formats. The maximum file size is 500 KB. A destination URL is also required for all advertisements.