Common use of Bachelor of Arts in Business Administration Clause in Contracts

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) 36 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors of Arts in marketing and a Bachelor of Arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 2019-2020 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxx College of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management Accounting major is the alternative major offered the University’s university campusat University College University Campus. Students who are awarded the B.A. in management Accounting may not earn the B.A. in Business Administration with a Specialization in Management Accounting or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) 36 Specialization Courses 24-42 27 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing Accounting Specialization The marketing accounting specialization is designed to prepare a University graduate for the student planning a career entry-level accounting positions in salesprofit, advertisingnot-for-profit, consumer relations, marketing management, retailing services, small business operations, or international businessand governmental environments. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts majoring in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may Business Administration: Accounting Specialization cannot receive a Bachelors of Arts double major in marketing and a Bachelor of Arts in business administration with a marketing specializationAccounting. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 27 ACC 301 Intermediate Accounting I 3 GBA 440 International Business ACC 302 Intermediate Accounting II 3 MKT 308 Personal Selling ACC 303 Accounting Information Systems 3 MKT 310 Integrated Marketing Communication ACC 331 Cost Accounting 3 MKT 324 Marketing Research ACC 401 Advanced Accounting 3 MKT 345 Social Media Marketing ACC 411 Auditing 3 MKT 383 Consumer Behavior ACC 421 Individual Federal Income Taxes 3 MKT ACC 498 Marketing Policies and Strategies Financial Statement Analysis 3 MGT 320 is a recommended elective One upper-level (300-400-level) business courses 3 NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192015-2020 2016 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Logistics Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management Accounting major is the alternative major offered the University’s university campusat University College University Campus. Students who are awarded the B.A. in management Accounting may not earn the B.A. in Business Administration with a Specialization in Management Accounting or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations LINK (General Education) 42 53 Common Body of Knowledge (CBK) 36 27-30 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing 122 Accounting Specialization The marketing accounting specialization is designed to prepare a University graduate for the student planning a career entry-level accounting positions in salesprofit, advertisingnot-for-profit, consumer relations, marketing management, retailing services, small business operations, or international businessand governmental environments. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts majoring in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may Business Administration: Accounting Specialization cannot receive a Bachelors of Arts double major in marketing and a Bachelor of Arts in business administration with a marketing specializationAccounting. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 27 ACC 301 Intermediate Accounting I 3 GBA 440 International Business ACC 302 Intermediate Accounting II 3 MKT 308 Personal Selling ACC 303 Accounting Information Systems 3 MKT 310 Integrated Marketing Communication ACC 331 Cost Accounting 3 MKT 324 Marketing Research ACC 411 Auditing 3 MKT 345 Social Media Marketing ACC 421 Individual Federal Income Taxes 3 MKT 383 Consumer Behavior ACC 498 Financial Statement Analysis 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective Two upper-level (300-400-level) business courses 6 NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192013-2020 2014 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Logistics Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations LINK (General Education) 42 53 Common Body of Knowledge (CBK) 36 27-30 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 122 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor bachelor of Arts arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors bachelors of Arts arts in marketing and a Bachelor bachelor of Arts arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 30 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective Two upper-level (300-400-level) business courses 6 NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192013-2020 2014 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) 36 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 122 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors of Arts in marketing and a Bachelor of Arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Specialization Courses Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192016-2020 2017 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:: Campus: Xx. Xxxxx Xxxxxxx, Chairperson of the Department of Management & Business Administration, (000) 000-0000 Division of Continuing Education: Academic advisor at center where student intends to transfer MAXIMUM NUMBER OF COMMUNITY COLLEGE STUDENTS TO BE ADMITTED: Open BASIS FOR DETERMINING ADMISSION IF MORE THAN THE MAXIMUM NUMBER OF COMMUNITY COLLEGE STUDENTS APPLY: N/A GENERAL ADMISSION REQUIREMENTS TO THE INDEPENDENT INSTITUTION: ADMISSION REQUIREMENTS TO THE MAJOR/PROGRAM OF STUDY: PROGRAM OF STUDY TO BE TAKEN AT THE COMMUNITY COLLEGE: Complete Associate of Arts degree. Total Academic Hours: 60 PROGRAM OF STUDY AT SAINT XXX UNIVERSITY: (to include 39 hours of upper level credit and 30 hours of residency, 15 of which must be taken in the major)

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management Accounting major is the alternative major offered the University’s university campusat University College Main Campus. Students who are awarded the B.A. in management Accounting may not earn the B.A. in Business Administration with a Specialization in Management Accounting or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations LINK (General Education) 42 53 Common Body of Knowledge (CBK) 36 27-30 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing 122 Accounting Specialization The marketing accounting specialization is designed to prepare a University graduate for the student planning a career entry-level accounting positions in salesprofit, advertisingnot-for-profit, consumer relations, marketing management, retailing services, small business operations, or international businessand governmental environments. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts majoring in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may Business Administration: Accounting Specialization cannot receive a Bachelors of Arts double major in marketing and a Bachelor of Arts in business administration with a marketing specializationAccounting. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 27 ACC 301 Intermediate Accounting I (3) ACC 302 Intermediate Accounting II (3) ACC 303 Accounting Information Systems (3) ACC 331 Cost Accounting (3) ACC 411 Auditing (3) ACC 421 Individual Federal Income Taxes (3) ACC 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective Financial Statement Analysis (3) Two upper-level (300-400-level) business courses (6) NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192012-2020 2013 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Logistics Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business SCHOOL: DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university main campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations LINK (General Education) 42 53 Common Body of Knowledge (CBK) 36 27-30 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 122 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor bachelor of Arts arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors bachelors of Arts arts in marketing and a Bachelor bachelor of Arts arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Specialization Courses Credit Hours Specialization Courses 24 30 GBA 321 Essential Business Skills 3 (3) GBA 440 International Business 3 (3) MKT 308 Personal Selling 3 (3) MKT 310 Integrated Marketing Communication 3 (3) MKT 324 Marketing Research 3 (3) MKT 345 Social Media Marketing 3 (3) MKT 383 Consumer Behavior 3 (3) MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective (3) Two upper-level (300-400-level) business courses (6) NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192012-2020 2013 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business SCHOOL: N/A DEGREE: Bachelor of Arts CONTACT:Arts

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) Credit Hours 36 42 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 122 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors of Arts in marketing and a Bachelor of Arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192014-2020 2015 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization Specialization‌ COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management Accounting major is the alternative major offered the University’s university campusat University College University Campus. Students who are awarded the B.A. in management Accounting may not earn the B.A. in Business Administration with a Specialization in Management Accounting or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) Credit Hours 36 42 Specialization Courses 24-42 27 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing Accounting Specialization The marketing accounting specialization is designed to prepare a University graduate for the student planning a career entry-level accounting positions in salesprofit, advertisingnot-for-profit, consumer relations, marketing management, retailing services, small business operations, or international businessand governmental environments. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts majoring in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may Business Administration: Accounting Specialization cannot receive a Bachelors of Arts double major in marketing and a Bachelor of Arts in business administration with a marketing specializationAccounting. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 27 ACC 301 Intermediate Accounting I 3 GBA 440 International Business ACC 302 Intermediate Accounting II 3 MKT 308 Personal Selling ACC 303 Accounting Information Systems 3 MKT 310 Integrated Marketing Communication ACC 331 Cost Accounting 3 MKT 324 Marketing Research ACC 401 Advanced Accounting 3 MKT 345 Social Media Marketing ACC 411 Auditing 3 MKT 383 Consumer Behavior ACC 421 Individual Federal Income Taxes 3 MKT ACC 498 Marketing Policies and Strategies Financial Statement Analysis 3 MGT 320 is a recommended elective One upper-level (300-400-level) business courses 3 NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192014-2020 2015 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Administration‌ Logistics Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global organization. Students must select one specialization and may select up to two specializations. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations (General Education) 42 Common Body of Knowledge (CBK) 36 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 Marketing Specialization 122 The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor of Arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors of Arts in marketing and a Bachelor of Arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Credit Hours Specialization Courses 24 GBA 321 Essential Business Skills 3 GBA 440 International Business 3 MKT 308 Personal Selling 3 MKT 310 Integrated Marketing Communication 3 MKT 324 Marketing Research 3 MKT 345 Social Media Marketing 3 MKT 383 Consumer Behavior 3 MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192015-2020 2016 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business DEGREE: Bachelor of Arts CONTACT:

Bachelor of Arts in Business Administration. The business administration major is designed for students who want to enter any type of global worldwide organization. Students must select one specialization and may select up to two specializationstwo. Specialization combinations may not include management and technology management. The Business Administration major is only offered at Saint Leo’s center locations. The management major is the alternative major offered the University’s university campus. Students who are awarded the B.A. in management may not earn the B.A. in Business Administration with a Specialization in Management or vice versa. Those who enter the business world must be prepared to support all other segments of business as well as all stakeholders in segments of our society. The business program prepares a well-rounded person capable of creative analytical thought and communication. The specializations are: • Accounting • Logistics • Management • Marketing • Project Management • Technology Management Components Credit Hours University Explorations LINK (General Education) 42 53 Common Body of Knowledge (CBK) 36 27-30 Specialization Courses 24-42 Electives 0-18 General Elective Credits: Complete enough general elective credit hours to fulfill total hours required for degree completion. Total Credits 120 122 Marketing Specialization The marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business. Students develop a breadth of knowledge about the dynamic consumer orientation process by which persons and organizations strive to anticipate and satisfy customers' product needs and wants. The student develops an understanding of marketing concepts and functions. The Bachelor bachelor of Arts arts in business administration with a marketing specialization is offered or awarded to students at Saint Xxx University Centers other than University Campus. Students may not receive a Bachelors bachelors of Arts arts in marketing and a Bachelor bachelor of Arts arts in business administration with a marketing specialization. Required courses in addition to the Common Body of Knowledge and support courses are as follows: Program Components Specialization Courses Credit Hours Specialization Courses 24 30 GBA 321 Essential Business Skills 3 (3) GBA 440 International Business 3 (3) MKT 308 Personal Selling 3 (3) MKT 310 Integrated Marketing Communication 3 (3) MKT 324 Marketing Research 3 (3) MKT 345 Social Media Marketing 3 (3) MKT 383 Consumer Behavior 3 (3) MKT 498 Marketing Policies and Strategies 3 MGT 320 is a recommended elective (3) Two upper-level (300-400-level) business courses (6) NAME OF INSTITUTION: SAINT XXX UNIVERSITY ACADEMIC YEAR: 20192011-2020 2012 PROGRAM OF STUDY (MAJOR): OPTION/TRACK: Business Administration Project Management Specialization COLLEGE: Xxxxxx X. Xxxxx College School of Business SCHOOL: N/A DEGREE: Bachelor of Arts CONTACT:Arts