Common use of DIRECT MARKETING Clause in Contracts

DIRECT MARKETING. 4.1. If a party processes the Shared Personal Data for the purposes of direct marketing, that party shall ensure that: 4.1.1. effective procedures and communications are in place to allow the data subject to exercise their right to opt out from direct marketing; and 4.1.2. an appropriate legal basis has been confirmed (and, where necessary, evidenced) for the Shared Personal Data to be used for the purposes of direct marketing.

DIRECT MARKETING. 4.1. 10.1 If a party processes the Shared receiving Controller Processes the shared Personal Data for the purposes of direct marketing, that each party shall ensure that: 4.1.1. 10.1.1 effective procedures and communications are in place to allow the data subject Data Subject to exercise "opt-out" from having their right to opt out from shared Personal Data used for such direct marketingmarketing purposes; and 4.1.2. an 10.1.2 the appropriate legal basis consent (if required) has been confirmed (and, where necessary, evidenced) for obtained from the Shared relevant Data Subjects to allow the shared Personal Data to be used for the purposes of direct marketingmarketing in compliance with the Data Protection Law.