Common use of Framework overview Clause in Contracts

Framework overview. 4.1. Public Relations services covers the planning, creative approach, project delivery and evaluation of public relations activity as required by individual framework public bodies who will provide detailed specification for such services. Public relations requirements may include, either individually or in combination: • Strategic planning • Media relations and briefing • Media partnerships • Digital and social media and blogger relations • Partnerships and promotions • Content creation • Sponsorship activation • Stakeholder engagement and liaison • Crisis and issues management • Events and exhibition support • Media training for spokespeople • Evaluation and media monitoring • Press trip organisation • Media Intelligence • Implementation of media events

Framework overview. 4.1. Public Relations services covers the planning, creative approach, project delivery and evaluation of public relations activity as required by individual framework public bodies who will provide detailed specification for such services. Public relations requirements may include, either individually or in combination: •  Strategic planning •  Media relations and briefing •  Media partnerships •  Digital and social media and blogger relations •  Partnerships and promotions •  Content creation •  Sponsorship activation •  Stakeholder engagement and liaison •  Crisis and issues management •  Events and exhibition support •  Media training for spokespeople •  Evaluation and media monitoring •  Press trip organisation •  Media Intelligence •  Implementation of media events