Common use of Proprietary Rights and Restrictions Clause in Contracts

Proprietary Rights and Restrictions. As between the parties, You agree that Yahoo! owns and retains all right, title and interest in and to the Service, the System, all software, databases and other aspects and technologies related to the Service and System, any enhancements, modifications or derivative works thereto, any materials made accessible to You by Yahoo! through the System, such as through the Knowledge Base, or otherwise and all intellectual property and proprietary rights in and to all of the foregoing. You will not use the System or Service except as expressly provided for in this Agreement. You will use the System only in accordance with the training provided by Yahoo!, the reference materials supplied by Yahoo!, and Yahoo!’s standard security procedures, as may be posted on the Yahoo! web site from time to time or otherwise made available to You. You will not reverse engineer, disassemble, reconstruct, decompile or copy the System or any aspect or portion thereof or alter or remove any identification, trademark, copyright or other notice from the System, neither will You authorize, permit or cause others to do so. You hereby grant Yahoo! a limited, non-exclusive and non-transferable (except as set forth in Section 16) license (without the right to sublicense) to use, reproduce and display Your trademarks in any Advertisement submitted by You to Yahoo! for publication through the System. You retain all right, title and interest (including all intellectual property rights) in and to Your trademarks. Yahoo!’s rights in and to Your trademarks are limited solely to those rights granted expressly herein. Each party reserves any rights not expressly granted in this Agreement and disclaims all implied licenses, including, without limitation, implied licenses to trademarks, copyrights, trade secrets and patents.

Proprietary Rights and Restrictions. As between the parties, You agree that Yahoo! Yahoo owns and retains all right, title and interest in and to the Service, the System, all software, databases and other aspects and technologies related to the Service and SystemService, any enhancements, modifications or derivative works thereto, any materials made accessible to You by Yahoo! Yahoo through the SystemService, such as through the Knowledge BaseBase or otherwise, or otherwise and all intellectual property and proprietary rights in and to all of the foregoing. You will not use the System or Service except as expressly provided for in this Agreement. You will use the System Service only in accordance with the training provided by Yahoo!, the reference materials supplied by Yahoo!, and Yahoo!’s 's standard security procedures, as may be posted on the Yahoo! web site Yahoo website from time to time or otherwise made available to You. You will not reverse engineer, disassemble, reconstruct, decompile prepare derivative works from, decompile, copy, or copy otherwise attempt to derive source code from the System Service or any aspect or portion thereof thereof, or alter or remove any identification, trademark, copyright or other notice from the SystemService, neither nor will You authorize, permit or cause others to do so. For the avoidance of doubt, You will not create or attempt to create a substitute or similar service or product through use of the Service (including RTB, defined below, if made available) or Yahoo Confidential Information. You hereby assign all right, title and interest in and to any feedback or suggestions You provide to Yahoo regarding Your use of the Service. You hereby grant Yahoo! Yahoo a limited, non-exclusive and non-transferable (except as set forth in Section 16) license (without the right to sublicense) to use, reproduce and display Your trademarks in any Advertisement submitted by You connection with Yahoo’s performance of its obligations and exercise of its rights hereunder. Yahoo’s use of Your trademarks will be in compliance with Your usage guidelines provided to Yahoo! for publication through the SystemYahoo in writing. You retain all right, title and interest (including all intellectual property rights) in and to Your trademarks. Yahoo!’s rights in and to Your trademarks are limited solely to those rights granted expressly herein. Each party reserves any rights not expressly granted in this Agreement and disclaims all implied licenses, including, without limitation, implied licenses to trademarks, copyrights, trade secrets and patents.