Common use of Sample Packs and Promotional Materials Clause in Contracts

Sample Packs and Promotional Materials. (a) BI will provide Zealand Pharma with sample packs consistent with the most recently updated brand plan. Sample packs will be provided to Zealand Pharma free of charge for the Shared Co-Promotion Territory and at a price [***]. Each Party will use sample packs strictly in accordance with the brand plan and will distribute sample packs in full compliance with all applicable laws. Each Party will maintain those records required by law and will allow the other Party or representatives of the other Party to inspect such records on request. (b) All promotional materials used by Zealand Pharma will be provided by BI, free of charge in the Shared Co-Promotion Territory and, for corporate BI materials, [***]. Zealand Pharma will have no rights with respect to such promotional materials other than the right to use the promotional materials for the performance of the co-promotion. Zealand Pharma will not reproduce any promotional materials targeted without the prior written consent of BI, which consent shall not be unreasonably delayed or denied. Neither Party nor any of its sales representatives will distribute, utilize, present, discuss or otherwise use any material or literature in connection with the promotion of the Products other than the approved promotional materials. If promotional materials are removed from circulation, Zealand Pharma will immediately advise its sales representatives to discontinue use of the previously approved promotional materials and destroy or return them to BI as the Parties agree. (c) In the Shared Co-Promotion Territory, sample packs and promotional materials will be allocated to each Party on a pro-rata basis, based on the Parties’ detailing requirements.

Sample Packs and Promotional Materials. (a) BI will provide Zealand Pharma with sample packs consistent with the most recently updated brand plan. Sample packs will be provided to Zealand Pharma free of charge for the Shared Co-Promotion Territory and at a price [***]in line with BI’s internal price charged to its Affiliates for the Exclusive Co-Promotion Territory. Each Party will use sample packs strictly in accordance with the brand plan and will distribute sample packs in full compliance with all applicable laws. Each Party will maintain those records required by law and will allow the other Party or representatives of the other Party to inspect such records on request. [***] Certain information in this document has been omitted and submitted separately to the Securities and Exchange Commission. Confidential treatment has been requested separately with respect to the omitted portions. (b) All promotional materials used by Zealand Pharma will be provided by BI, free of charge in the Shared Co-Promotion Territory and, for corporate BI materials, [***]. Zealand Pharma will have no rights with respect to such promotional materials other than the right to use the promotional materials for the performance of the co-promotion. Zealand Pharma will not reproduce any promotional materials targeted without the prior written consent of BI, which consent shall not be unreasonably delayed or denied. Neither Party nor any of its sales representatives will distribute, utilize, present, discuss or otherwise use any material or literature in connection with the promotion of the Products other than the approved promotional materials. If promotional materials are removed from circulation, Zealand Pharma will immediately advise its sales representatives to discontinue use of the previously approved promotional materials and destroy or return them to BI as the Parties agree. (c) In the Shared Co-Promotion Territory, sample packs and promotional materials will be allocated to each Party on a pro-rata basis, based on the Parties’ detailing requirements.

Sample Packs and Promotional Materials. (a) BI will provide Zealand Pharma with sample packs consistent with the most recently updated brand plan. Sample packs will be provided to Zealand Pharma free of charge for the Shared Co-Promotion Territory and at a price [***]. Each Party will use sample packs strictly in accordance with the brand plan and will distribute sample packs in full compliance with all applicable laws. Each Party will maintain those records required by law and will allow the other Party or representatives of the other Party to inspect such records on request. (b) All promotional materials used by Zealand Pharma will be provided by BI, free of charge in the Shared Co-Promotion Territory and, for corporate BI materials, [***]at a price equal to direct cost plus twenty percent (20%) for the Exclusive Co-Promotion Territory. Zealand Pharma will have no rights with [***] Certain information in this document has been omitted and submitted separately to the Securities and Exchange Commission. Confidential treatment has been requested separately with respect to the omitted portions. respect to such promotional materials other than the right to use the promotional materials for the performance of the co-promotion. Zealand Pharma will not reproduce any promotional materials targeted without the prior written consent of BI, which consent shall not be unreasonably delayed or denied. Neither Party nor any of its sales representatives will distribute, utilize, present, discuss or otherwise use any material or literature in connection with the promotion of the Products other than the approved promotional materials. If if promotional materials are removed from circulation, Zealand Pharma will immediately advise its sales representatives to discontinue use of the previously approved promotional materials and destroy or return them to BI as the Parties agree. (c) In the Shared Co-Promotion Territory, sample packs and promotional materials will be allocated to each Party on a pro-rata basis, . based on the Parties’ detailing requirements.

Sample Packs and Promotional Materials. (a) BI will provide Zealand Pharma with sample packs consistent with the most recently updated brand plan. Sample packs will be provided to Zealand Pharma free of charge for the Shared Co-Promotion Territory and at a price [***]. Each Party will use sample packs strictly in accordance with the brand plan and will distribute sample packs in full compliance with all applicable laws. Each Party will maintain those records required by law and will allow the other Party or representatives of the other Party to inspect such records on request. (b) All promotional materials used by Zealand Pharma will be provided by BI, free of charge in the Shared Co-Promotion Territory and, for corporate BI materials, [***]at a price equal to direct cost plus twenty percent (20%) for the Exclusive Co-Promotion Territory. Zealand Pharma will have no rights with respect to such promotional materials other than the right to use the promotional materials for the performance of the co-promotion. Zealand Pharma will not reproduce any promotional materials targeted without the prior written consent of BI, which consent shall not be unreasonably delayed or denied. Neither Party nor any of its sales representatives will distribute, utilize, present, discuss or otherwise use any material or [***] Certain information in this document has been omitted and submitted separately to the Securities and Exchange Commission. Confidential treatment has been requested separately with respect to the omitted portions. literature in connection with the promotion of the Products other than the approved promotional materials. If if promotional materials are removed from circulation, Zealand Pharma will immediately advise its sales representatives to discontinue use of the previously approved promotional materials and destroy or return them to BI as the Parties agree. (c) In the Shared Co-Promotion Territory, sample packs and promotional materials will be allocated to each Party on a pro-rata basis, . based on the Parties’ detailing requirements.