Supply Side Platform definition

Supply Side Platform or “SSP” means a platform that enables Publishers to access advertiser demand from a variety of networks, exchanges, and platforms via one interface.
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Examples of Supply Side Platform in a sentence

  • Information reported to the Chief Operating Decision Maker for the purposes of resource allocation and assessment of segment performance is focused on the two segments of Demand Side Platform (DSP) and Supply Side Platform (SSP).

  • Based on our vertical infrastructure approach, our Demand Side Platform is integrated with our Supply Side Platform (SSP) which provides access to major first- and third-party inventory from publishers.

  • Figure 4: The strategic planning of Mobvista in the programmatic advertising industry chain &AttributionMonitoring and AnalysisData Management Platform (DMP) Supply Side Platform (SSP) Ad Exchange (ADX) Demand Side Platform (DSP) Advertiser (Agency) Media Traffic Source: Mobvista Inc.

  • If it is determined that a Regional Council isfeasible, the planning group should recommend the composition and terms of the membership, meeting frequency, overall purposes, and initial objectives.The planning group should consider the following Signs of Parish Vitality that a significant number (six or more) of parish self-evaluations determined were in need of improving.

  • SSP Segment MGI’s Supply Side Platform helps publishers and its own games studios to monetize their ad inventory / ad spaces while keeping full control over it.

  • SSP (Supply Side Platform): A software-based company that allows publishers to connect their inventory to multiple ad exchanges, DSPs and networks - allowing for a large range of potential buyers.

  • Ad delivery optimization products such as Demand Side Platform (DSP) and Supply Side Platform (SSP) products also contributed to revenue.

  • With products like ATOM or Moments.AI, MGI’s platform offers value-added services which provide targeting solutions to advertisers in a world without identifiers and cookies.The DSP segment contains the acquired Demand Side Platforms including Platform161, LKQD, Match2One and Adspree Media, which were allocated previously to the Media Segment.SSP Segment MGI’s Supply Side Platform helps publishers and its own games studios to monetize their ad inventory / ad spaces while keeping full control over it.

  • We can’t afford not doing business with them.” One digital broadcast executive called out that Google has Google News, YouTube and a programmatic ad business that runs on both the DSP (Demand Side Platform) and SSP (Supply Side Platform), all at massive scale.• Platforms’ Attitude Is that Broadcasters Do Not Matter, Users Do: “The only way for broadcasters to work with Facebook and Google is with government action.

  • SSP Segment MGI’s Supply Side Platform helps third party publishers (games and non-games) and its own games studios to monetize their ad inventory / ad spaces while keeping full control over it.

Related to Supply Side Platform

  • online platform means a provider of a hosting service which, at the request of a recipient of the service, stores and disseminates to the public information, unless that activity is a minor and purely ancillary feature of another service and, for objective and technical reasons cannot be used without that other service, and the integration of the feature into the other service is not a means to circumvent the applicability of this Regulation.

  • Hosting Platform means a hosted infrastructure to run the Cloud Service.

  • Platform has the meaning specified in Section 6.02.

  • Content Platform means all or any portion of a website containing written, video or photographic commentary, news or discussion on one or more particular topics (such as a blog) and that includes any Influencer Content.

  • Trunk-Side means the Central Office Switch connection that is capable of, and has been programmed to treat the circuit as connecting to another switching entity (for example another Central Office Switch). Trunk-Side connections offer those transmission and signaling features appropriate for the connection of switching entities and cannot be used for the direct connection of ordinary telephone station sets.

  • Trading Platform means all programs and technology that present quotes in real-time, allow the placement/modification/deletion of orders and calculation of all mutual obligations of the Client and the Company.

  • Public-Side Information means information that is either (a) available to all holders of Traded Securities of the Borrower or any Subsidiary or (b) not material non-public information (for purposes of United States federal, state or other applicable securities laws).

  • Suspended platform means a working platform suspended from supports by means of one or more separate ropes from each support;

  • Personalized license plate means a license plate that has displayed on it a

  • Demand side management means the management of customer

  • License plate means a device containing letters, numerals, or a combination of both, attached to a

  • Yard, Side means a yard extending from the front yard to the rear yard of a lot between a side lot line and the nearest wall of any building or structure on the lot.

  • Line Side means the End Office switch connections that have been programmed to treat the circuit as a local line connected to a terminating station (e.g., an ordinary subscriber’s telephone station set, a PBX, answering machine, facsimile machine or computer). Line Side connections offer only those transmission and signal features appropriate for a connection between an End Office and such terminating station.

  • Electronic Platform means such electronic and/or telecommunications facilities as may be approved by the Board from time to time that enable members to attend and participate simultaneously in a general meeting without attending a physical meeting place;

  • Approved Electronic Platform has the meaning assigned to it in Section 8.03(a).

  • Supplier Materials has the meaning given in clause 8.1(h).

  • Customer Materials any materials, data, information, software, equipment or other resources owned by or licensed to You and made available to Us pursuant to facilitating Your use of the Services, including Customer Data.

  • Lot Line, Side means any lot line not a front or rear lot line.

  • Fluoroscopic imaging assembly means a subsystem in which X-ray photons produce a visual image. It includes the image receptor(s) such as the image intensifier and spot-film device, electrical interlocks, if any, and structural material providing linkage between the image receptor and diagnostic source assembly.

  • Private-Side Information means any information with respect to Holdings and its Subsidiaries that is not Public-Side Information.

  • Fertilizer material means a commercial fertilizer that either:

  • UNICEF Supply Website means UNICEF's public access webpage available at http://www.unicef.org/supply/index_procurement_policies.html, as may be updated from time to time.

  • Public Side Lender Representatives means, with respect to any Lender, representatives of such Lender that do not wish to receive MNPI.

  • Platform Services means the products and services that Platform Users receive from a Stripe Connect Platform, regardless of whether fees are charged (e.g., web development, customer support or hosting services).

  • Single tomogram system means a CT x-ray system which obtains x-ray transmission data during a scan to produce a single tomogram.

  • Private Side Lender Representatives means, with respect to any Lender, representatives of such Lender that are not Public Side Lender Representatives.