Common use of Advertising Policies Clause in Contracts

Advertising Policies. Any Welcome Mat Advertisements sold by ICP or -------------------- its agents shall be subject to AOL's then standard advertising policies. In connection with the sale by ICP of any Welcome Mat Advertisement, ICP shall, in each instance, provide AOL with a completed standard AOL advertising registration form relating to such Welcome Mat Advertisement. ICP shall take all reasonable steps necessary to ensure that any Welcome Mat Advertisement sold by ICP complies with all applicable federal, state and local laws and regulations. To the extent ICP sells a Welcome Mat Advertisement as part of an advertising package including multiple placement locations (e.g., both Welcome Mat and another area or site), ICP shall allocate the payment for such advertising package between or among such locations in an equitable fashion, subject to the Advertising Minimum.

Advertising Policies. Any Welcome Mat AOL Advertisements sold by ICP or -------------------- its agents shall be subject to AOL's then then-standard advertising policies. In connection with the sale by ICP of any Welcome Mat AOL Advertisement, ICP shall, in each instance, provide AOL with a completed standard AOL advertising registration form relating to such Welcome Mat AOL Advertisement. ICP shall take all reasonable steps necessary to ensure that any Welcome Mat AOL Advertisement sold by ICP complies with all applicable federal, state and local laws and regulations. To the extent ICP sells a Welcome Mat an AOL Advertisement as part of an advertising package including multiple placement locations (e.g., both Welcome Mat and another area or site), ICP shall allocate the payment for such advertising package between or among such locations in an equitable fashion, subject to the Advertising Minimum.