Assistance with PalmSource Brand Transition Sample Clauses

Assistance with PalmSource Brand Transition. Purchaser agrees to work in good faith with Seller to create a plan for Purchaser to provide in-kind marketing assistance in connection with Seller’s announcement of its new company name in conjunction with Purchaser’s spring 2006 product launches so long as Seller has publicly announced its new corporate identity no later than February 1, 2006. Subject to the foregoing, Purchaser will use its commercially reasonable efforts to include Seller’s new trademark that it intends to function as the “ingredient” brand used by licensees of its operating system software (“Seller’s Ingredient Xxxx”) in advertising specific to Palm OS products launched within the first six months of 2006 as follows: (a) For Purchaser’s print product advertising, Seller’s Ingredient Xxxx and a short attribution (to be agreed upon by Purchaser and Seller) will be featured; (b) For Purchaser’s web ads, consumers clicking on the ads will be taken to a page (i) that features Seller’s Ingredient Xxxx and short attribution (to be agreed upon by Purchaser and Seller) and (ii) that contains a link to Seller’s new primary home page; (c) For Purchaser’s product-specific printed collateral, Purchaser will feature Seller’s Ingredient Xxxx and a short attribution (to be agreed upon by Purchaser and Seller);