Common use of Audience Targeting Clause in Contracts

Audience Targeting. To the extent a Campaign running on Streaming Platforms via Premion contemplates audience targeting, the terms of this Section 5.2.3 apply. Premion fulfills targeting requests through application of data segments obtained from third-party data providers. Demographic targeting may be fulfilled (i) contextually based on available impressions, (ii) based on validated and indexed audiences, in each case, as specified in the Confirmation, or (iii) based on third-party data segments. While Premion will deliver Campaigns to the targeting parameters outlined in the applicable Confirmation, Premion makes no promises or guarantees regarding the composition of any data segments used in a targeted Campaign.