FXG Trademark Use and Protection. All trademarks, trade names, service marks, logos and similar indicia used by FXG to identify itself, e.g., "FedEx Ground" and logo (" FXG Marks"), whether or not registered, will remain the sole and exclusive property of FXG's related company, Federal Express Corporation, as such term is defined in the Xxxxxx Act, which owns the rights, title and interest therein. Federal Express Corporation has granted FXG the right to use and sublicense use of the FXG Marks. FXG hereby grants a revocable sublicense to JEE to use the FXG Marks on a non- exclusive, non-transferable, limited basis, solely in a manner as approved and directed by FXG from time to time, and solely for the purposes of providing the Services. Any rights licensed to JEE hereunder will automatically expire effective as of the date upon which JEE ceases, for any reason, to provide the Services, or as may otherwise be directed by FXG, following which, XXX agrees to immediately cease using the FXG Marks in any manner. JEE will not, at any time, claim any right, title or interest in FXG Marks or any indicia similar thereto or challenge the ownership of the FXG Marks in any manner, in whole or in part. JEE acknowledges that all use of FXG Marks by JEE and the goodwill generated thereby will inure to the benefit of Federal Express Corporation pursuant to the Xxxxxx Act. JEE will not use, and will keep its employees, agents, and subcontractors from using the FXG Marks, and any other reference to or indicia of FXG, its parent or affiliate companies, and any similar indicia thereto, whether registered or not, in any oral or written communication to or for any third-party, including without limitation any sales, marketing, promotional, advertising, media and other communicative materials, activities and items (e.g., signage, vehicle livery, etc.) without the prior written consent of FXG, which may be withheld or, upon reasonable notice, revoked at FXG's sole discretion.
