Market Development. Licensee shall use commercially reasonable best efforts to develop, exploit and maintain in the Territory, the market for the Licensed Products in keeping with the prestige of the Trademarks and the high quality products associated therewith. Licensee shall not sell Licensed Products to any entity which it knows or has reason to believe intends to export Licensed Products from the Territory.
Appears in 4 contracts
Samples: License and Distribution Agreement, Licensing Agreement, License and Distribution Agreement (Michael Kors Holdings LTD)
Market Development. Licensee shall use commercially reasonable best efforts to develop, exploit develop and maintain in the Territory, the market for the Licensed Products in keeping with the prestige of the Trademarks and the high quality products associated therewith. Licensee shall not sell Licensed Products to any entity which it knows or has reason to believe intends to export Licensed Products from the Territory.
Appears in 1 contract
Samples: Michael Kors Agreement
