Official Designations and Right to Use Image of the Arena Sample Clauses

Official Designations and Right to Use Image of the Arena. Subject to the terms and conditions set forth in this Agreement and the Naming Rights Facilitation Agreement between NAMING RIGHTS PARTNER and BPL, NAMING RIGHTS PARTNER shall have the right, during the Term, to use any one or more of the Official Designations in connection with the advertisement, promotion, provisions, and sale of NAMING RIGHTS PARTNER’s “Authorized Product” (such term as used in this Agreement shall have the definition mutually agreed upon by BPL and NAMING RIGHTS PARTNER with such definition, and any changes thereto, provided to the COUNTY by NAMING RIGHTS PARTNER via the written notice described in Section 18)in the Exclusive Category. COUNTY grants to NAMING RIGHTS PARTNER for the duration of the Term, a royalty-free, worldwide, fully-paid, non-exclusive, irrevocable license to use and exploit and image, likeness, drawing, replica, model, rendering, photograph or other visual or symbolic representative reproduction or depiction of the Arena or any substantial portion thereof (“Arena Image Marks”) as furnished and authorized for NAMING RIGHTS PARTNER’s use by the COUNTY (in any medium, whether now existing or hereinafter created) solely in furtherance of the advertisement, promotion, provision, and sale of NAMING RIGHTS PARTNER’s Authorized Product in the Exclusive Category. All goodwill arising from NAMING RIGHTS PARTNER’s use of the Arena Image Marks shall inure to the sole benefit of the COUNTY.
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