Pre-Feature Program. As of the Effective Date, the Pre-Feature Program shall consist of four (4) or more elements, including: (i) commercial advertising; (ii) promotions for the Regal brand (including the Brand and Branded Slots), Concessions sold and services used by Regal and other products and services in accordance with Section 4.05; (iii) interstitial content; and (iv) other entertainment programming content which, while promotional of businesses or products, shall be primarily entertaining, educational or informational in nature, rather than commercially inspired.
Appears in 2 contracts
Samples: Exhibitor Services Agreement (National CineMedia, Inc.), Exhibitor Services Agreement (Regal Entertainment Group)
Pre-Feature Program. As of the Effective Date, the Pre-Feature Program shall consist of four (4) or more elements, including: (i) commercial advertising; (ii) promotions for the Regal Cinemark brand (including the Brand and Branded Slots), Concessions sold and services used by Regal Cinemark and other products and services in accordance with Section 4.05; (iii) interstitial content; and (iv) other entertainment programming content which, while promotional of businesses or products, shall be primarily entertaining, educational or informational in nature, rather than commercially inspired.
Appears in 2 contracts
Samples: Exhibitor Services Agreement (National CineMedia, Inc.), Exhibitor Services Agreement (Cinemark Holdings, Inc.)
Pre-Feature Program. As of the Effective Date, the Pre-Feature Program shall consist of four (4) or more elements, including: (i) commercial advertising; (ii) promotions for the Regal [Circuit A] brand (including the Brand and Branded Slots), Concessions sold and services used by Regal [Circuit A] and other products and services in accordance with Section 4.05; (iii) interstitial content; and (iv) other entertainment programming content which, while promotional of businesses or products, shall be primarily entertaining, educational or informational in nature, rather than commercially inspired.
Appears in 1 contract
Samples: Exhibitor Services Agreement (National CineMedia, Inc.)
Pre-Feature Program. As of the Effective Date, the Pre-Feature Program shall consist of four (4) or more elements, including: (i) commercial advertising; (ii) promotions for the Regal Network Affiliate brand (including the Brand and Branded Slots), Concessions sold and services used by Regal Network Affiliate and other products and services in accordance with Section 4.053.6; (iii) interstitial content; and (iv) other entertainment programming content which, while promotional of businesses or products, shall be primarily entertaining, educational or informational in nature, rather than commercially inspired.
Appears in 1 contract
Samples: Network Affiliate Agreement (Digital Cinema Destinations Corp.)
Pre-Feature Program. As of the Effective Date, the Pre-Feature Program shall consist of four (4) or more elements, including: (i) commercial advertising; (ii) promotions for the Regal AMC brand (including the Brand and Branded Slots), Concessions sold and services used by Regal AMC and other products and services in accordance with Section 4.05; (iii) interstitial content; and (iv) other entertainment programming content which, while promotional of businesses or products, shall be primarily entertaining, educational or informational in nature, rather than commercially inspired.
Appears in 1 contract
Samples: Exhibitor Services Agreement (National CineMedia, Inc.)