Reseller Obligations. 4.1. Reseller agrees to sell products to end users only. Sales to other resellers or dealers are not permitted. 4.2. Reseller shall use its best efforts to promote and sell products. But reseller shall not publish, through newspapers, magazines, websites, in-store advertising or any other media, products at a price lower than the agreed upon MAP. 4.3. Reseller shall act as a totally independent entity and no contract of employment or agency shall be created by virtue of this agreement. 4.4. Reseller shall maintain an adequate inventory of products to properly fulfill the anticipated demands of the end users. 4.5. Reseller undertakes to avoid any activity, which to its knowledge is detrimental to ShopperPlus interest, reputation and good will and to use its best endeavors to promote the goodwill of ShopperPlus. 4.6. Reseller shall defend, indemnify and hold harmless ShopperPlus from and against any and all suits, infringement, legal proceedings, claims, demands, damages, liabilities, losses, fines, penalties, costs and expenses including reasonable legal fees
Appears in 6 contracts
Samples: Authorized Reseller Agreement, Authorized Reseller Agreement, Authorized Reseller Agreement
