Co-Promotion Sales and Marketing Efforts Sample Clauses

Co-Promotion Sales and Marketing Efforts. Each Party Co-Promoting a Product in North America shall have the right to deploy sales and marketing representatives in North America in proportion to its commitment set forth in this Section 5.5. 1. The Marketing Party shall establish sales and marketing force deployment plans and high-level objectives and activity plans for sales and marketing representatives of each Party Co-Promoting a Product in North America consistent with the objectives set forth in the Commercialization Plan and designed to: (a) maximize penetration of the Products in North America; and (b) eliminate redundancies in the sales and marketing efforts in North America. Concurrently with the completion of the initial Commercialization Plan specified in Section 5.4.2, MG shall notify Pharmion of the level of Co-Promotion activities that it desires to assume under the Commercialization Plan to be expressed as a percentage of the total Details to be conducted for the Co-Promoted Products in North America and, as determined by the JSC, a percentage of the total efforts applied by all marketing personnel assigned to the promotion of the Co-Promoted Products in North America (the “Co-Promotion Level”); provided that, unless the Parties expressly agree otherwise in writing, such Co-Promotion Level may not be less than [***] percent ([***]%) or greater than [***] percent ([***]%). At the time of such election, MG shall have in place an internal business plan that supports MG’s reasonable expectation that it will be able to meet its financial commitments as and when due under the Commercialization Plan and will have internal capabilities to field a sales force sufficient to achieve the Co-Promotion Level on or prior to the anticipated launch date for the Co-Promoted Products. Thereafter MG may not modify its Co-Promotion Level unless it first provides Pharmion with [***] months prior written notice thereof.
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Related to Co-Promotion Sales and Marketing Efforts

  • Marketing Efforts In connection with an underwritten offering, cause its officers to use their commercially reasonable efforts to support the marketing of the Registrable Securities covered by such offering (including participation in “roadshows” or other similar marketing efforts).

  • Commercialization Efforts The RECIPIENT shall, including whether through its own efforts or the efforts of a licensee under a License Agreement allowed by the terms of this Attachment, use diligent and commercially reasonable efforts to commercialize at least one Commercial Product or Commercial Service or otherwise bring to practical application the Project Results in accordance with the commercial development plan submitted with the Application and including any changes to such commercial development plan in accordance with Section D3.01. For the avoidance of doubt, partnering or licensing activities shall be considered to be efforts to commercialize.

  • Manufacturing and Marketing Rights The Company has not granted rights to manufacture, produce, assemble, license, market, or sell its products to any other person and is not bound by any agreement that affects the Company's exclusive right to develop, manufacture, assemble, distribute, market, or sell its products.

  • Promotion and Marketing For the purpose of promotion and marketing, the Borrower hereby authorizes and consents to the reproduction, disclosure and use by the Lenders and the Agent of its name, identifying logo and the Facilities. The Borrower acknowledges and agrees that the Lenders shall be entitled to determine, in their sole discretion, whether to use such information; that no compensation will be payable by the Lenders or the Agent in connection therewith; and that the Lenders and the Agent shall have no liability whatsoever to it or any of its employees, officers, directors, affiliates or shareholders in obtaining and using such information as contemplated herein.

  • Sales and Marketing Subdistributor shall market, promote, and solicit orders for the Products to prospective and existing Customers (excluding the Excluded Customers) consistent with good business practice and the highest professional standards in the industry, in each case using its best efforts to maximize Product sales volume in the Territory in accordance with Distributor’s Product marketing strategies, channel and pricing guidelines, and sales policies, and in a manner that reflects favorably at all times on the Products and the good name, goodwill, and reputation of Distributor;

  • Commercialization Intrexon shall have the right to develop and Commercialize the Reverted Products itself or with one or more Third Parties, and shall have the right, without obligation to Fibrocell, to take any such actions in connection with such activities as Intrexon (or its designee), at its discretion, deems appropriate.

  • Joint Marketing ‌ The parties will consult about undertaking joint marketing of the Customer’s Services and the Network.

  • Development Efforts 4.2.1 Hana shall use Commercially Reasonable Efforts to Develop each Product in the Territory (including carrying out its responsibilities under the Development Plan) to: (a) conduct or cause to be conducted the necessary and appropriate clinical trials as necessary to obtain and maintain Regulatory Approvals for each Product; and (b) prepare, file and prosecute or cause to be prepared, filed and prosecuted the Regulatory Submission for each Product. 4.2.2 Hana will provide INEX with written reports to keep INEX fully informed of the progress of the Development of each Product as follows: (a) at the close of each Calendar Quarter during the first twenty-four (24) months following the Effective Date of the Definitive Agreements; and (b) on or before June 31 and December 31 of each and every calendar year thereafter.

  • Marketing and Promotion The School will be responsible for marketing and promoting the Sports Facilities in accordance with the agreed aims and targets. A marketing strategy will be prepared and implemented and reviewed on an annual basis.

  • Commercialization License Subject to the terms of this Agreement, including without limitation Section 2.2 and Theravance's Co-Promotion rights in Section 5.3.2, Theravance hereby grants to GSK, and GSK accepts, an exclusive license under the Theravance Patents and Theravance Know-How to make, have made, use, sell, offer for sale and import Alliance Products in the Territory.

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