Consumer Purchases. The Registry may authorize Google to make special offers of Books available through Consumer Purchases at reduced prices from the List Prices, subject to notification of such reduced price to the Registered Rightsholders of the Book, with an opportunity for any such Rightsholder (for his, her or its claimed Books) or the Unclaimed Works Fiduciary (for unclaimed Books) not to approve such reduced price. If Google sells Books at such a reduced price, the Standard Revenue Split for Purchases or a revenue split agreed pursuant to Section 4.5(a)(iii) (Agreed Revenue Splits) will be based on such reduced price.
Consumer Purchases. Individual users will be able to purchase the right to access Books online. Rightsholders will have two options for setting the sale price of their Books: they can set the price themselves or they can allow Google to set the price based on a multi-factor formula that is designed to maximize revenues for the sale of the Book (the “Settlement Controlled Price”). For more information on the methodology used to set the “Settlement Controlled Price,” go to [LINK] or contact the Settlement Administrator.
