Cooperation and Public Relations Sample Clauses

Cooperation and Public Relations. 6.1 Licensor and EPN Content Participant agree to cooperate in good faith so as to create and participate in an appropriate public relations campaign, including relations with other Fellow EPN Content Participants, service providers, source device manufacturers and any other parties affected by the implementation of EPN Encoding in connection with Other EPN Eligible Broadcast Television. The purpose of such campaign is to explain the reasons behind the adoption of EPN in the Specification in connection with Other EPN Eligible Broadcast Television, and to demonstrate the support of EPN Content Participant and other Fellow EPN Content Participants for the application of EPN Encoding to Other EPN Eligible Broadcast Television. EPN Content Participant and Licensor each agree that it will not issue any press release or make any public announcement concerning its execution of this Addendum or its use of EPN Encoding in connection with Other EPN Eligible Broadcast Television without prior disclosure to and written consent from the other Party. 6.2 EPN Content Participant agrees that it, with other Fellow EPN Content Participants, will fully fund the upgrade or replacement of devices that are subject to specific consumer complaints actually lodged with manufacturers or retailers of products, or distributors of content, because the consumers are no longer capable of making multiple generation copies using equipment manufactured prior to the Effective Addendum Date. Licensor agrees that it will encourage affected Adopters to work with such Fellow EPN Content Participants to minimize the cost of this obligation (e.g., by replacing boards or chips rather than by replacing devices). Licensor will not advertise or publicize the availability of this remedy to members of the general public, but consumers may be directed to contact a manufacturer or retailer so as to address their concerns. Licensor and EPN Content Participant will work together in good faith to establish the procedures and mechanisms by which Fellow EPN Content Participants will undertake their funding obligations pursuant to this Section. This obligation shall terminate three (3) years following the Effective Addendum Date.
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Related to Cooperation and Public Relations

  • Public Relations The parties to this Agreement mutually undertake to do all possible to ensure that in relationships with the general public every effort will be made toward the end that tactful associations are established and maintained particularly where temporary inconvenience may be caused due to construction in progress. Each party hereto undertakes to mutually discuss and correct instances which may arise prejudicial to such good relations.

  • Confidentiality and Publicity 26.1 All proprietary or confidential information (“Proprietary Information”) disclosed by either Party during the negotiations and the term of this Agreement will be protected by both Parties in accordance with the terms provided herein. 26.2 As used in this Agreement, the term “Proprietary Information” will mean written, recorded, machine readable or other information provided in tangible form to one Party by the other Party regarding the above referenced subject matter and which is marked proprietary or confidential with the appropriate owner corporation name, e.g., “Frontier Proprietary”. Information disclosed orally will not be considered proprietary unless such information is reduced to writing by the disclosing Party and a copy is delivered to the other Party within thirty (30) business days after such oral disclosure. The writing will also state the place, date and person(s) to whom disclosure was made. 26.3 Each Party agrees that it will not disclose any Proprietary Information of the other Party in whole or in part, including derivations, to any third party for a period of three (3) years from the date of disclosure unless the Parties agree to modify this Agreement to provide for a different nondisclosure period for specific materials. Neither Party will be liable for inadvertent or accidental disclosure of Proprietary Information of the other Party provided that: 26.3.1 each Party uses at least the same degree of care in safeguarding such Proprietary Information as it uses for its own proprietary information of like importance, and such degree of care will be reasonably calculated to prevent such inadvertent disclosure; 26.3.2 it limits access to such Proprietary Information to its employees and agents who are directly involved in the consideration of the Proprietary Information and informs its employees and agents who have access to such Proprietary Information of its duty not to disclose; and 26.3.3 upon discovery of any such inadvertent disclosure of Proprietary Information, it will endeavor to prevent any further inadvertent disclosure. 26.4 Information will not be deemed proprietary and the receiving Party will have no obligation with respect to any such information which: 26.4.1 is or becomes publicly known through no wrongful act, fault or negligence of the receiving Party; or 26.4.2 was known by the receiving Party or by any other affiliate or subsidiary of the receiving Party prior to disclosure, or is at any time developed by the receiving Party independently of any such disclosure; or 26.4.3 was disclosed to the receiving Party by a third party who was free of obligations of confidentiality to the disclosing Party; or 26.4.4 is disclosed or used by the receiving Party, not less than three (3) years following its initial disclosure or such other nondisclosure period as may be agreed in writing by the Parties; or 26.4.5 is approved for release by written authorization of the disclosing Party; or 26.4.6 is disclosed pursuant to a requirement or request of a governmental agency or disclosure is required by operation of law; or 26.4.7 is furnished to a third party by the disclosing Party without a similar restriction on the third party’s rights. 26.5 Since either Party may choose not to use or announce any services, products or marketing techniques relating to these discussions or information gained or exchanged during the discussions, both Parties acknowledge that one is not responsible or liable for any business decisions made by the other in reliance upon any disclosures made during any meeting between the Parties or in reliance on any results of the discussions. The furnishing of Proprietary Information to one Party by the other Party will not obligate either Party to enter into any further agreement or negotiation with the other. 26.6 Nothing contained in this Agreement will be construed as granting to one Party a license, either express or implied, under any patent, copyright, or trademark, now or hereafter owned, obtained, controlled, or which is or may be licensable by the other Party. 26.7 All publicity regarding this Agreement and its Attachments is subject to the Parties’ prior written consent. 26.8 Unless otherwise agreed upon, neither Party will publish or use the other Party’s name, language, pictures, or symbols from which the other Party’s name may be reasonably inferred or implied in any advertising, promotion, or any other publicity matter relating directly or indirectly to this Agreement.

  • Implementation and Review The Parties shall consult annually, or as otherwise agreed, to review the implementation of this Chapter and consider other matters of mutual interest affecting trade in services. (10) 10 Such consultations will be addressed under Article 170 (Free Trade Commission) of Chapter 14 (Administration of the Agreement).

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