Diageo. Diageo is a global leader in beverage alcohol with an outstanding collection of brands, including Xxxxxxx Xxxxxx, Smirnoff, Gordons, Tanqueray, Captain Xxxxxx, Baileys and Guinness. Scotland is at the heart of Diageo’s business with heritage dating back to 1627 and the Xxxx whisky dynasty. Producing around 50 million cases annually and exporting to 180 countries around the world, Diageo is Scotland’s leading distiller, manufacturing exporter and Scotch whisky tourism operator. We employ around 3,000 people at 50 sites in communities across Scotland, including distilleries in some of the country’s most remote rural areas.
Diageo. Diageo agrees to indemnify, defend and hold Boston Beer and its Affiliates and their respective officers, directors, agents and representatives harmless from and against any Loss for bodily injury, death or property damage where such injury, death or damage is caused by: (i) any formulas, standards, specifications (including, without limitation, the Brand Technical Manual) or instructions furnished by Diageo to Boston Beer, (ii) any Packaging Materials and Ingredients provided by or on behalf of Diageo, (iii) any sale, marketing or distribution of any Product, (iv) any defects in any such Product, (v) any misuse or abuse of any Product by a consumer of such Product, (vi) inherent properties and/or characteristics of the Products, including health and intoxicating effects of the Products, (vii) any material breach of this Agreement by Diageo or (viii) the willful misconduct or gross negligence of Diageo, its Affiliates, employees, agents or representatives, in each case except to the extent Losses result from Boston Beer’s material breach of its obligations pursuant to this Agreement.
