Consumer Promotion definition

Consumer Promotion shall include the expenses associated with programs to promote Licensed Products directly to the end user. This category shall include expenses associated with promoting products directly to the professional community such as professional samples, professional literature, promotional material costs, patient aids and detailing aids. To the extent multiple products are involved and some of such products are not Licensed Products, then such allowances shall be allocated on a pro rata basis based upon net sales of each respective product during the most recent quarter.

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Consumer Promotion means all costs and expenses associated with programs to promote a Product directly to the prescriber or end user, including expenses associated with promoting the Product directly to the professional community such as professional samples, professional literature, promotional material costs, patient aids and detailing aids.

Consumer Promotion has the meaning set forth in Schedule B.

Examples of Consumer Promotion in a sentence

• Marketing Expenses shall be the sum of Marketing Management, Market and Consumer Research, Advertising, Trade Promotion, and Consumer Promotion (each of which is specified below), and the cost of performing Non-Registrational Trials (as defined in Section 1.49).

• Consumer Promotion: Consumer promotion refers to incentivizing an increase in purchasing for a certain product or product line during a specified period of time.

• Marketing Expenses shall be the sum of Selling Expenses, Marketing Management, Market and Consumer Research, Advertising, Trade Promotion, Consumer Promotion, and Education Expenses, each of which is specified below, and all other costs which are generally consistent with the Marketing Plan and attributable to the sale, promotion or marketing of Licensed Products.

• Marketing Expenses shall be the sum of Selling Expenses, Marketing Management, Market and Consumer Research, Advertising, Trade Promotion, Consumer Promotion, and Education Expenses, each of which is specified below, and all other costs which are consistent with the Commercialization Plan and attributable to the sale, promotion or marketing of Products in the Territory.

• Marketing Expenses shall be the sum of Marketing Management, Market and Consumer Research, Advertising, Trade Promotion, Consumer Promotion, and Education Expenses (each of which is specified below), and the cost of performing Non-Registrational Trials (as defined in Section 1.44).

More Definitions of Consumer Promotion

Consumer Promotion shall include, but not be limited to, the expenses associated with programs to promote a Product in the Territory directly to the prescriber or end user. This category shall include, but not be limited to, expenses associated with promoting products directly to the professional community such as professional samples, professional literature, promotional material costs, patient aids and detailing aids. To the extent multiple products are involved and some of such products are not the applicable Product, then such allowances shall be allocated on a pro rata basis based upon net sales of each respective product by such operating unit during the most recent quarter.

Consumer Promotion means all costs and expenses associated with programs to promote a Product directly to the prescriber or end user,

Consumer Promotion. C&D to hire CW internal people (2-3) who coordinate consumer promotion programs, including event planning, spring break promotions, concert series promotions, to work with creative services group (historically performed under CW sales).

Consumer Promotion means payments made by Organon and Cypress to Third Parties for programs to promote Approved Product in the Shared Territory directly to the prescriber or end user, which specifically means expenses associated with promoting products directly to the professional community such as professional samples, professional literature, promotional material costs, patient aids and detailing aids. Consumer Protection will not include any additional costs except as mutually agreed by the parties in writing in advance.

Consumer Promotion will include, but not be limited to, the expenses associated with programs to promote an Elected Product in the U.S. directly to the prescriber or end user. This category will include, but not be limited to, expenses associated with promoting products directly to the professional community such as professional samples, professional literature, promotional material costs, patient aids and detailing aids. To the extent multiple products are involved and some of such products are not the applicable Elected Product, then such allowances will be allocated on a pro rata basis based upon net sales of each respective product by such operating unit during the most recent quarter.