DESCRIPTION OF CHANNEL. (a) Name of the Channel:
DESCRIPTION OF CHANNEL. In addition to the Service Provider Services already described in this Agreement, Service Provider will create the Service Provider Sprint and IDETIC Confidential Channel. Sprint’s Media Channel Descriptor (“MCD”) for such channel shall be named “Channel 1” or such other similar name that will fit within Sprint’s standard allotted space for such name. Users shall be able to access the Service Provider Channel by launching the Sprint Media Player application from their Handset. Sprint shall establish and maintain the MCD and integrate the Service Provider Channel into the MCD, and Service Provider shall host the Service Provider Channel content as described in Exhibit C. In addition, Service Provider shall coordinate with Sprint to establish the Service Provider Channel on the MCD and shall further provide such development, testing and review functions as are reasonably necessary in connection with the launch of the Service Provider Channel. At the time of execution of this Second Amendment, Sprint intends to include the Service Provider Channel as an included component of a multi-media data service plan option available for purchase by Users of 3G Handsets.
DESCRIPTION OF CHANNEL. In addition to the Service Provider Services already described in this Agreement, Service Provider will create the Service Provider Channels. Sprint’s Media Channel Descriptor (“MCD”) for such channels shall be named “Channel 1” and “Channel 9”, respectively, or such other similar name that will fit Sprint and IDETIC Confidential within Sprint’s standard allotted space for such name. Users shall be able to access the Service Provider Channels by launching the Sprint Media Player application from their Handset. Sprint shall establish and maintain the MCD and integrate the Service Provider Channels into the MCD, and Service Provider shall host the Service Provider Channels content as described in Exhibit C. In addition, Service Provider shall coordinate with Sprint to establish the Service Provider Channels on the MCD and shall further provide such development, testing and review functions as are reasonably necessary in connection with the launch of the Service Provider Channels. At the time of execution of this Fourth Amendment, Sprint intends to include the Service Provider Channels, Channel 1, as an included component of a multi-media data service plan option available for purchase by Users of 30 Handsets. Service Provider Channels “Channel 9” shall be sold as a stand alone Channel for a monthly recurring charge.
DESCRIPTION OF CHANNEL. In addition to the Service Provider Services already described in this Agreement, Service Provider will create the Service Provider Channels. Sprint’s Media Channel Descriptor (“MCD”) for such channels shall be named and assigned a channel number, at Sprint’s sole discretion, that will fit within Sprint’s standard allotted space for such name. Users shall be able to access the Service Provider Channels by launching the Sprint Media Player application from their Handset. Sprint shall establish and maintain the MCD and integrate the Service Provider Channels into the MCD, and Service Provider shall host the Service Provider Channels content as described in Exhibit C. In addition, Service Provider shall coordinate with Sprint to establish the Service Provider Channels on the MCD and shall further provide such development, testing and review functions as are reasonably necessary in connection with the launch of the Service Provider Channels. At the time of execution of this Fifth Amendment, Sprint intends to include the Service Provider Channels, “SprintTV” for lXRTT devices and 3 “SprintTV” tiers for EVDO devices, as an included component of a multi-media data service plan option available for purchase by Users of 3G Handsets. Service Provider Channels “SprintTV Live” shall be sold as a stand-alone programming package, available only on lxRTT devices, for a monthly recurring charge. Service Provider Channels “NFL Channel” (or other named specifically designated by Sprint) and the Service Provider Premium Channels shall be sold as Premium Channels on both lXRTT and EV-DO. Sprint’s EVDO service shall offer multiple tiers of SprintTV services as further described in Exhibit C and hereunto referred to as: SprintTV Basic, SprintTV Enhanced, and SprintTV Complete.
