Marketing Facilitation to ASHLAND Customers Sample Clauses

Marketing Facilitation to ASHLAND Customers. ASHLAND agrees to facilitate the marketing of BEF Green Tags to individuals, businesses and other parties who identify themselves as utility customers of ASHLAND. Such facilitation may include but is not limited to newsletter and direct mail communications, media advertising and other means that seem advisable to ASHLAND, at its sole discretion (except as provided below) but in consultation with BEF. ASHLAND's commitment to market BEF Green Tags is non-exclusive. ASHLAND's marketing facilitation will include at a minimum two communications per calendar year to ASHLAND utility customers describing the co-marketing affiliation between ASHLAND and BEF, the environmental value of a BEF Green Tag purchase, the benefits to ASHLAND and its members of such a purchase, and the information necessary for the customer to complete a mailed or web-based Green Tag purchase from BEF.
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Related to Marketing Facilitation to ASHLAND Customers

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  • License to Customer Vendor grants to Customer, a perpetual, irrevocable, royalty free license, solely for the Customer’s internal business purposes, to use, copy, modify, display, perform (by any means), transmit and prepare derivative works of any Vendor IP embodied in or delivered to Customer in conjunction with the Work Product. The foregoing license includes the right to sublicense third parties, solely for the purpose of engaging such third parties to assist or carryout Customer’s internal business use of the Work Product. Except for the preceding license, all rights in Vendor IP remain in Vendor.

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