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Principles of Marketing Sample Clauses

Principles of Marketing. 3 credits 1. The dynamics of business functions and processes in a marketplace setting 2. The influences of the social, economic, technological, competitive, and global environment on organizations 3. The various value creation and delivery facets of marketing as a business function 4. The integral role of marketing in contemporary business enterprise 5. The basic activities and functions of marketing personnel in an organizational setting 6. The cross-functional perspectives of marketing processes within the business 7. The aspects of corporate social responsibility and ethics for marketing decisions Upon successfully completing this coursework, students will be able to: 1. Understand and appreciate the role of marketing as an integral business function. 2. Understand the cross-functional perspectives of marketing processes within the business. 3. Assess the influences of the social, economic, technological, competitive, regulatory, and global environment on organizations. 4. Identify the role of marketing, marketing information and research in the management of a firm and the individual consumer. 5. Compare and contrast the similarities and nuances between consumer marketing and business marketing based on perspectives of supply, demand, competition, procurement, and such other aspects of both the transactional and relational components of exchange. 6. Analyze consumer markets and business markets for effective segmentation, targeting and positioning strategies. 7. Analyze the strengths and weaknesses of a company’s marketing activities as well as opportunities and threats faced by the company from the business environment in order to devise appropriate marketing mix. 8. Recognize the impact of the four P’s (Product, Place, Price, and Promotion) of marketing and their managerial applications in designing a marketing strategy for an organization. 9. Gain an in-depth understanding of the four elements of the marketing mix in terms of the firm’s strategic/tactical planning, implementation, evaluation and control of its suited frameworks pertaining to its offerings portfolios (products/services/branding), pricing components/ variables/determinants, marketing channels/distribution/logistics layouts, and promotions/advertising/sales considerations. 10. Analyze business and organizational issues in the context of marketing in a global setting with international influences. 11. Analyze and evaluate ethical and corporate social responsibility issues confronting b...
Principles of Marketing. London: Pitman.
Principles of MarketingThe Parties agree that the following principles will apply in connection with marketing of the Coal Products, Coal Services and the Pegasus Products:
Principles of Marketing. 3 credits 1. The dynamics of business functions and processes in a marketplace setting. 2. The influences of the social, economic, technological, competitive, and global environment on organizations. 3. The various value creation and delivery facets of marketing as a business function. 4. The integral role of marketing in contemporary business enterprise. 5. The basic activities and functions of marketing personnel in an organizational setting.
Principles of Marketing. Credits: 3 (3 lecture) Introduction to the marketing functions: identification of consumer and organizational needs; explanation of economic, psychological, sociological, and global issues; and description and analysis of the importance of marketing research. Sports and Entertainment Marketing introduces the basic principles of marketing, economic impact, the History, Civilization, of sports and entertainment, careers, as well as legal and business risks involved in the industry. Students will also learn characteristics and buying behaviors of sports consumers as well as entertainment consumers

Related to Principles of Marketing

  • Use of Manager’s Name The Corporation or Fund may use the name “X. Xxxx Price Retirement Funds, Inc.” and “X. Xxxx Price Retirement 2065 Fund” or any other name derived from the name “X. Xxxx Price” only for so long as this Agreement or any extension, renewal, or amendment hereof remains in effect, including any similar agreement with any organization which shall have succeeded to the business of the Manager as investment manager. At such time as this Agreement or any extension, renewal or amendment hereof, or such other similar agreement shall no longer be in effect, the Corporation or Fund will (by corporate action, if necessary) cease to use any name derived from the name “X. Xxxx Price,” any name similar thereto or any other name indicating that it is advised by or otherwise connected with the Manager, or with any organization which shall have succeeded to the Manager’s business as investment manager.

  • Principles of Interpretation The following principles of interpretation apply to this Settlement Agreement:

  • Chief Executive Office; Jurisdiction of Organization Seller shall not move its chief executive office from the address referred to in Section 13(a)(17) or change its jurisdiction of organization from the jurisdiction referred to in Section 13(a)(17) unless it shall have provided Buyer 30 days’ prior written notice of such change.

  • File Naming Conventions Files will be named according to the following convention: {gTLD}_{YYYY-MM-DD}_{type}_S{#}_R{rev}.{ext} where: {gTLD} is replaced with the gTLD name; in case of an IDN-TLD, the ASCII-compatible form (A-Label) must be used; {YYYY-MM-DD} is replaced by the date corresponding to the time used as a timeline watermark for the transactions; i.e. for the Full Deposit corresponding to 2009-08-02T00:00Z, the string to be used would be “2009-08-02”; {type} is replaced by: “full”, if the data represents a Full Deposit; “diff”, if the data represents a Differential Deposit; “thin”, if the data represents a Bulk Registration Data Access file, as specified in Section 3 of Specification 4; {#} is replaced by the position of the file in a series of files, beginning with “1”; in case of a lone file, this must be replaced by “1”. {rev} is replaced by the number of revision (or resend) of the file beginning with “0”: {ext} is replaced by “sig” if it is a digital signature file of the quasi-homonymous file. Otherwise it is replaced by “ryde”.

  • Uniform Commercial Code Terms All terms used herein and defined in the Uniform Commercial Code as adopted in the State of New York from time to time (the “Uniform Commercial Code”) shall have the meaning given therein unless otherwise defined herein. Without limiting the foregoing, the terms “accounts”, “chattel paper” (and “electronic chattel paper” and “tangible chattel paper”), “commercial tort claims”, “deposit accounts”, “documents”, “equipment”, “financial asset”, “fixtures”, “general intangibles”, “goods”, “instruments”, “inventory”, “investment property”, “letter-of-credit rights”, “payment intangibles”, “proceeds”, “promissory note” “securities”, “software” and “supporting obligations” as and when used in the description of Collateral shall have the meanings given to such terms in Articles 8 or 9 of the Uniform Commercial Code. To the extent the definition of any category or type of collateral is expanded by any amendment, modification or revision to the Uniform Commercial Code, such expanded definition will apply automatically as of the date of such amendment, modification or revision.

  • Jurisdiction of Organization; Chief Executive Office Such Grantor’s jurisdiction of organization, legal name and organizational identification number, if any, and the location of such Grantor’s chief executive office or sole place of business, in each case as of the date hereof, is specified on Schedule 3 and such Schedule 3 also lists all jurisdictions of incorporation, legal names and locations of such Grantor’s chief executive office or sole place of business for the five years preceding the date hereof.

  • XxxXxxxx Principles - Northern Ireland The provisions of San Francisco Administrative Code §12F are incorporated herein by this reference and made part of this Agreement. By signing this Agreement, Contractor confirms that Contractor has read and understood that the City urges companies doing business in Northern Ireland to resolve employment inequities and to abide by the XxxXxxxx Principles, and urges San Francisco companies to do business with corporations that abide by the XxxXxxxx Principles.

  • Rules of NASD, etc Xxxxxx will conform to the Rules of Fair Practice of the National Association of Securities Dealers, Inc. and the sale of securities laws of any jurisdiction in which it sells, directly or indirectly, any shares. Xxxxxx also agrees to furnish to the Fund sufficient copies of any agreements or plans it intends to use in connection with any sales of shares in adequate time for the Fund to file and clear them with the proper authorities before they are put in use, and not to use them until so filed and cleared.

  • Governing Principles 1. The implementation of this Memorandum of Understanding shall in all aspects be governed by the Regulation and subsequent amendments thereof. 2. The objectives of the EEA Financial Mechanism 2014-2021 shall be pursued in the framework of close co-operation between the Donor States and the Beneficiary State. The Parties agree to apply the highest degree of transparency, accountability and cost efficiency as well as the principles of good governance, partnership and multi-level governance, sustainable development, gender equality and equal opportunities in all implementation phases of the EEA Financial Mechanism 2014-2021. 3. The Beneficiary State shall take proactive steps in order to ensure adherence to these principles at all levels involved in the implementation of the EEA Financial Mechanism 2014-2021. 4. No later than 31/12/2020, the Parties to this Memorandum of Understanding shall review progress in the implementation of this Memorandum of Understanding and thereafter agree on reallocations within and between the programmes, where appropriate. The conclusion of this review shall be taken into account by the National Focal Point when submitting the proposal on the reallocation of the reserve referred to in Article 1.11 of the Regulation.

  • Principles of Construction All references to sections and schedules are to sections and schedules in or to this Agreement unless otherwise specified. All uses of the word “including” shall mean “including, without limitation” unless the context shall indicate otherwise. Unless otherwise specified, the words “hereof,” “herein” and “hereunder” and words of similar import when used in this Agreement shall refer to this Agreement as a whole and not to any particular provision of this Agreement. Unless otherwise specified, all meanings attributed to defined terms herein shall be equally applicable to both the singular and plural forms of the terms so defined.