product placement means any form of audiovisual commercial communication consisting of the inclusion of or reference to a product, a service or the trade mark thereof so that it is featured within a programme, in return for payment or for similar consideration;
product placement means a commercial communication consisting of the inclusion of or reference to a product, a service or the trade mark thereof so that it is featured within a programme, in return for payment or for similar consideration as well as by gratuitous provision of a product or service,
product placement means any audio, video or audiovisual information about goods, services or trade marks included in the program in return for payment or similar consideration.
More Definitions of product placement
product placement means any form of incorporating the Product or a reference to the Product in the Program for payment or similar consideration in accordance with Sections 2 and 53a of the Act on Operation of Radio and Television Broadcasting;
product placement means a form of commercial communication consisting of the inclusion of or reference to a product, a service or the trade mark thereof in the programme itself, in return for payment or for similar consideration.
product placement means the depiction of, or reference to, a tobacco product or brand element in a broadcast programme, film, video recording, telecast or other electronic medium for which the producer, or 35
product placement means the depiction of, or a reference to, a product or service in material (other than an advertisement) broadcast, in visual and/or audio form, in respect of which the BSL and/or the producer of the material concerned receives payment or
product placement means any form of commercial communication consisting of the inclusion of or reference to a product, a service or the trade mark thereof so that it is featured within a programme or user-generated content, in return for payment or for similar consideration; [adapted from the definition of product placement in the revised Audiovisual Media Services Directive (Directive (EU) 2018/1808)]
product placement means explicit information in the form of audiovisual commercial communication about a product, a service or a trade mark and/or the references thereof featured in a programme in return for payment or for similar consideration.
product placement means the inclusion of a commercial name, trade mark, image, activity, service or product within programming in return for payment or other valuable consideration with a view to promoting a name, trade mark, image, activity, service or product, as agreed between the Parties in Annexure A;