Final Clauses. Neither party may transfer or assign any rights or claims under this agreement, in whole or in part, to any third party without the prior written consent of the other party. In addition to the General Terms and Conditions for the booking of marketing services (“Marketing GTC”), following special regulations are applicable for the marketing service “Sponsored Product Ads” (“SPA”), which is provided by the self-service-platform (“SSP”) of a Partner of Operator. 2a.1 Creation of Teams (user account) for the Seller in the SSP. 2a.2 Administration of Teams for the Seller in the SSP
