Adobe Trademark License and Use of Adobe Trademarks. 7.1.1 Adobe grants to Reseller, and Reseller accepts, a non-exclusive, non-transferable license during the Term to use “Adobe,” both the name and in the stylized form used by Adobe, and the applicable Software Product trademarks (together, the “Adobe Trademarks”), solely for and in connection with its resale, marketing, advertising and promotion of the Software Products in the Territory, subject to the terms of this Agreement, provided that all uses of the Adobe Trademarks are approved in advance, in writing by Adobe. Adobe will use all reasonable efforts to respond to requests for approval promptly. Adobe reserves all rights not expressly granted herein.
