Evidenced Value Propositions Supporting Revenue Streams Sample Clauses

Evidenced Value Propositions Supporting Revenue Streams. Transport infrastructure investments are characterised, in principle, as sunk. Once completed it is not possible to change the main service offer (value proposition). The level of “sunkness” varies amongst the transport infrastructure modes and is discussed under the transport mode context typology of this report. The capability to improve and enhance the overall value proposition and attract other customer segments varies and evolves with respect to the various transport mode infrastructures. In addition, securing revenues in many cases is highly dependent on the managerial skills of the infrastructure operator and the respective knowledge of the particular market. This is especially true for airports and their ability to attract airlines and ports and their ability to attract reliable supply chains. As noted earlier, business models are essentially management tools by which to reach costumer segments and secure revenues. Quality of service and pricing is a core value proposition addressing the transportation user. Exploitation of the infrastructure by “bundling” with other economic activities increases the number of “customer segments”. The Transportation Service Offer based on Quality of Service and Price Considering strictly the transportation service offer, the ability to “capture customers” is based on the relation of quality and price. Road, bridge and tunnel projects have limited ability to attract “customers”. Quite often, toll rates are used as a tool of limited effectiveness by which to manage demand (Xxxxxx et al., 2012; Xxxx, 2009; Mackie and Preston, 1998). Quality of engineering and traffic management contribute to the “level of serviceand address the user sense of fairness (cfr. Xxxxxx, 2001) in the case of tolls (cfr. Vassalo, 2007). Intelligent transport systems and their harmonisation over networks improve the service level (cfr. Xxxxx et al, 2013). Convenience stations on motorways serve as quality provision and also as small additional revenue to the main revenue source of the road. Common quality attributes perceived by the user are vehicle tear, fuel kilometers saved, the achieved standard of safety and security, along with availability and reliability. Admittedly, safety and security as well as availability and reliability are service quality attributes, which are important in any transport service offer. However, for other transport infrastructure modes, ICT applications and solutions have been significantly exploited as a source...
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