Use of Brands. (a) Manager must enter into the Trademark License Agreements on or before the date of this agreement.
(b) Manager must use the Brands exclusively in the marketing, promotion, advertisement, distribution, lease or sale of any Sprint PCS Products and Services within the Service Area, except Manager may use other brands to the extent permitted by the Trademark License Agreements and not inconsistent with the terms of this agreement.
(c) Neither Manager nor any of its Related Parties may market, promote, advertise, distribute, lease or sell any of the Sprint PCS Products and Services or Manager's Products and Services on a non-branded, "private label" basis or under any brand, trademark, trade name or trade dress other than the Brands, except (i) for sales to resellers required under this agreement, or (ii) as permitted under the Trademark License Agreements.
(d) The provisions of this Section 5.1 do not prohibit Manager from including Sprint PCS Products and Services under the Brands within the Service Area as part of a package with its other products and services that bear a different brand or trademark. The provisions of this Section 5.1 do not apply to the extent that they are inconsistent with applicable law or in conflict with the Trademark License Agreements.
Use of Brands. 14 5.1 Use of Brands............................................... 14 5.2 Conformance to Marketing Communications Guidelines.......... 15 5.3 Joint Marketing With Third Parties.......................... 15 5.4 Prior Approval of Use of Brands............................. 16 5.5
Use of Brands. The following is inserted as Section 5.1(e): "
Use of Brands. Concessionaire Tenant shall operate at the Airport and make use of the Premises using only the brand name or names proposed by Concessionaire Tenant and agreed to by City upon entering this Concession Lease. Concessionaire Tenant shall not conduct operations using any other brand. The use of the brand or brands agreed to by City is a substantial and material condition precedent to entering this Concession Lease due to City’s space constraints, service requirements to provide adequate service to the public, and financial requirements, and shall not be changed except as may be specifically agreed to in writing by City in connection with Section 5.12.
Use of Brands. 14 5.2 CONFORMANCE TO MARKETING COMMUNICATIONS GUIDELINES..............15 5.3 JOINT MARKETING WITH THIRD PARTIES..............................15 5.4 PRIOR APPROVAL OF USE OF BRANDS.................................16 5.5
Use of Brands. Except as set forth in the Transaction Documents, the Seller and its Affiliates will have no right, title, interest, license or any other right whatsoever in or to, and shall not use or permit any of their Affiliates to use, any of the Trademarks or domain names included in the Intellectual Property Assets or any names, words or Trademarks, including domain names, identifying symbols, logos, emblems, signs, insignia or other business identifiers containing or comprising the foregoing, including any derivations, translations, modifications or alterations thereof, or any word, name or xxxx, in each case to the extent confusingly similar thereto and all applications, registrations and renewals thereof and all rights and goodwill associated therewith (the “Brands”) and, following the Closing, the Seller shall, and shall cause its Affiliates to, (a) promptly cease the use or deployment of the Brands, and (b) within a period of thirty (30) days after such Closing Date, change all corporate names incorporating any of the Brands; provided, that any use by the Seller and its Affiliates of the Brands as permitted in this Section 5.8 shall be in a form and manner consistent with, and with standards of quality at least as high as those in effect for the Brands as of the Closing Date, and goodwill arising from the use of the Brands shall inure solely to the benefit of the Buyer. Except as set forth in the Transaction Documents, promptly after the Closing Date, the Buyer shall, and shall cause each of its Affiliates to, cease to make any use of any and all Imagina Marks. The Buyer shall, and shall cause each of its Affiliates to, not use existing advertising and promotional materials, including any business cards, stationery, packaging materials, displays, signs, promotional materials, manuals, forms, websites, email and other materials, bearing any Imagina Marks unless appropriately stickered or otherwise marked by the Buyer to reflect the consummation of the transactions contemplated hereby in a form reasonably satisfactory to the Seller and except to wind-down and discontinue its use of existing materials, the Buyer shall not, and shall cause each of its Affiliates to not, make any new or any other uses of any Imagina Xxxx. Any use by the Buyer or its Affiliates of any Imagina Marks as permitted in this Section 5.8 shall be in a form and manner consistent with, and with standards of quality at least as high as those in effect for, the Imagina Marks as of the Closing ...
Use of Brands. Section 5.1(c) is amended to read as follows:
Use of Brands. The Parties agree that, within the scope of this Agreement, their respective Brands may be used, recognizing and agreeing that:
Use of Brands. 1. Buyer may not use Brands which cannot be clearly distinguished from the brands of BASF NZ. An exception is made for Buyer regarding the trade in Products in the original packaging of BASF NZ.
2. Notwithstanding Article 13 sub 1, all intellectual property rights (including but not limited to copyrights, trademarks, logo’s, patents, breeder’s rights, trade names, brands, confidential know-how) world-wide regarding the products of BASF NZ, shall remain the property of BASF NZ or the relevant affiliate in BASF NZ’ group of companies.
Use of Brands. Customer and BryterCX may use the other party’s name, trade name, trademarks and icons (collectively, the “Brands”) solely in connection with the BryterCX Platform provided hereunder and only for so long as the Agreement remains in effect. In the event that a party notifies the other party of any incorrect usage of its Brands, the notified party shall promptly correct such usage. All use of a party’s Brands by the other party shall inure to the benefit of the party owning the Brands and such owning party shall be the sole party entitled to register its Brands.
