Examples of Advertising Guide in a sentence
Advertising Guide, supra note 356, at 23.359H.R. 4581, 105th Cong.
See, supra, FTC, Dietary Supplements: An Advertising Guide for Industry (April 2011) (“[t]here are no fixed formula for the number or type of studies required…”).
Dietary Supplements: An Advertising Guide for Industry (2001), available at http://www.ftc.gov/bcp/edu/pubs/business/adv/bus09.pdf (stating that “the studies relied on by an advertiser would be largely consistent with the surrounding body of evidence”).
Subject to the outcome of the consultation, CAP and BCAP would also propose further clarification to be made in the existing Advertising Guide on the marketing of surgical and non-surgical cosmetic procedures20, on the types of treatments and procedures that are likely to fall within the scope of “cosmetic interventions” to which the proposed restrictions would apply, and “cosmetic products” which fall outside the scope of the proposed rules.
You can:• Consult our Advertising Guide which includes all rules thatyou need to know, either at the level of their application or their ethical implication.
For instance, the FTC’s publication “Dietary Supplements: An Advertising Guide for Industry,” provides easy-to-understand explanations of advertising standards for the marketing of health products, along with many useful examples.8 Additionally, the Commission conducts advertising “surfs” looking for potentially violative claims, and then follows up with warning letters, which can ultimately lead to law enforcement action.
Id. at 10.The FTC has neither withdrawn nor amended its Advertising Guide and has negotiated scores of consent decrees that mirror its “flexible” standard, Advertising Guide at 3, including the consent decree Bayer agreed to here.
According to the FTC guide, the 77Federal Trade Commission, ‘‘Dietary Supplements: An Advertising Guide for Industry,’’ http://www.ftc.gov./bcp/conline/pubs/buspubs/dietsupp.htm78Id.79Vani Singhal, FDA’s Regulation of Dietary Supplements Fueled by Industry Growth, 1 Pharmaceutical & Med.
Supports further clarification to be made in the existing Advertising Guide on the marketing of surgical and non-surgical cosmetic procedures, on the types of treatments and procedures that are likely to fall within the scope of “cosmetic interventions” to which theproposed restrictions would apply, and “cosmetic products” which fall outside the scope of the proposed rules.BCAP agrees.4.6GMCResponse is the same as that in Q2.BCAP notes the additional comments.4.7GGMostly agree with BCAP’s proposed wording.
Borrowing from the FTC’s Native Advertising Guide and Dot Com Disclosures (both further discussed below), the 2023 Endorsement Guides recommend that the disclosure of unexpected material connection be made in the same medium as the endorsement, including both visual and audio if the representation is made through both visual and audible means.