Infomercial definition

Infomercial means any advertising broadcast in visual or audio form, lasting for more than two minutes, which may contain demonstrations of the use of the product or service advertised, and includes direct offers to the public in return for payment, and results in the broadcaster receiving payment in monetary terms or otherwise;
Infomercial means any written or verbal statement, illustration or depiction that is 120 seconds or longer in duration that is designed to effect a sale or create an interest in the purchasing of goods or services, which appears in radio, television (including network and cable television), video news release, or the Internet.
Infomercial means material of more than two minutes’ duration, broadcast in visual and/or audio form, for which the broadcasting service licensee receives a consideration, in cash or otherwise, which is usually (but not necessarily) presented in a programme format, which promotes the interests of any person, product or service, which entails a direct offer of a product or service to a member or members of the public in return for payment, and which usually (but not necessarily) contains a demonstration of the use of the product or service concerned and includes material known as tele-shopping, home shopping, direct marketing and direct sales;

Examples of Infomercial in a sentence

  • THANE will determine in its sole discretion the actual amount of capital provided according to the availability of cost-effective media, the success or failure of the Infomercial, and the financial requirement to pay for all media expenses.

  • The names and addresses of the Partners are as follows: JINI: Xxxxx Infomercial Network Ventures, Inc.

  • OWNER warrants that all claims made in the Infomercial shall have appropriate substantiation as required by governmental agencies.

  • If the Backup Servicer has become the Successor Servicer, any late fees collected with respect to any Contract in accordance with the Collection Guidelines.

  • THANE will have the sole discretion to determine if it will produce print advertisements, collateral materials, and/or tweak the Infomercial ("THANE MATERIALS").


More Definitions of Infomercial

Infomercial means pre-recorded television program intended or designed to be aired multiple times on one or more than one channel, through which a consumer is requested to purchase any product or service by mail, telephone or other electronic means. Televised electronic retailing programs of the kind customarily aired by QVC on its television shopping channel shall not constitute Infomercials. “Direct Response Commercial Spots” shall mean a pre-recorded television advertisement of 2 minutes or less in length, intended or designed to be aired multiple times and on more than one channel, through which a consumer is requested to purchase any product or service by mail, telephone or other electronic means. Televised electronic retailing programs of the kind customarily aired by QVC on its television shopping channel shall not constitute Direct Response Commercial Spots. “QVC’s Internet Site” shall mean the Internet Site located at xxx.XXX.xxx and any successor or mirror site to such Internet site. Company acknowledges that signals from QVC’s Direct Response Television Programs and other means and media cannot be limited to the Territory and such signals will spillover into areas outside of the Territory (the “Spillover Effect”). Company also acknowledges that although Company has limited QVC’s right to Promote the Products via Direct Response Television Programs and other means and media to the Territory, QVC will not be in breach of this Agreement for the Spillover Effect. For purposes hereinafter, the rights granted to QVC pursuant to this Paragraph 1 hereof are collectively referred to as the ‘License”.
Infomercial means a pre-recorded television program of at least 28 minutes in length but no more than 60 minutes in length, intended or designed to be aired multiple times and on more than one channel, through which a consumer is requested to purchase any product by mail, telephone or other electronic means. Televised electronic retailing programs of the kind customarily aired by QVC’s televised shopping channel shall not constitute Infomercials.
Infomercial means a television program exceeding 12 minutes in length that combines entertainment or information with the sale or promotion of goods or services into a virtually indistinguishable whole. An infomercial may also involve the promotion of products mentioned in distinct commercial breaks within the infomercial itself. A program that is predominantly religious or devotional in nature, or which is intended to raise funds for charitable or philanthropic organizations (including telethons), or that is broadcast by a signal affiliated with PBS, TVO, Alberta Access, Canal Savoir, RFO or Société de télédiffusion du Québec, is not an infomercial.
Infomercial means any written or oral statement, illustration, or depiction that is one-hundred thirty (130) seconds or longer in duration that is designed to effect a sale or create interest in the purchasing of any product, program, or service, which appears in any medium, including, but not limited to, radio, television, and the Internet.
Infomercial means a long, information-rich, television advertisement not to exceed 30 minutes in length devoted exclusively to promoting goods. For purposes of clarity, Consultant will have satisfied his obligations under this Section 1(a)(4) if he appears for the principal photography (to the extent required) and participates in any looping or dubbing in connection therewith that is necessary for the completion of three
Infomercial means one (1) 28 minute, 30 second (28:30), broadcast quality, videotape, fully-edited first-class television Infomercial designed to sell the Product by means of direct response by the customer, and any parts thereof. As part of the Infomercial, PSC shall also provide one (1) 60-second and one (1) 120-second short-form broadcast quality, videotape, fully-edited television spot designed to sell the Product by means of direct response by the customer. The Infomercial shall conform to the Client-approved shooting script and shall have fully-synchronized dialogue, music, lyrics, sound and effects as reasonably requested by Client, and shall otherwise be produced in accordance with the Budget. The Infomercial shall be filmed in color using a professional industry high definition format and the highest quality high-definition camera for such filming.
Infomercial means the infomercial/commercial produced for the Backstroke Massager, manufactured or distributed by Client.