Confidentiality, Advertising Clause Samples

The "Confidentiality, Advertising" clause primarily restricts parties from disclosing sensitive information and from using the other party’s name or relationship for promotional purposes. In practice, this means that any proprietary or non-public information shared during the course of the agreement must be kept confidential, and neither party may reference the business relationship in marketing materials, press releases, or advertisements without prior consent. This clause serves to protect business secrets and reputational interests, ensuring that confidential data is not improperly shared and that neither party is used for unsolicited endorsements.
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Confidentiality, Advertising. 11.1 The Supplier commits itself to treat as business secrets and to keep confidential all commercial and technical information, which comes to its knowledge during the course of the business relationship unless such information is or becomes public knowledge without the fault of the Supplier. 11.2 Drawings, models, patterns, samples and similar items or documents shall not be disclosed or otherwise made available to third parties without the prior written consent of BMW. Reproduction of such items is only permitted, if operationally required and in compliance with the applicable copyright laws. 11.3 The Supplier shall include obligations equivalent to Sections 11.1 and 11.2 in all agreements with sub- contractors and will ensure that all its employees are contractually obliged to comply with the same. 11.4 The Supplier may only advertise its business link with BMW or use BMW’s name for any commercial purpose after obtaining the prior written consent of BMW. 11.5 The terms of this Section 11 shall survive the expiration or termination of the Agreement.
Confidentiality, Advertising. 12.1 The Supplier commit itself to deem as business secrets and to keep confidential all commercial and technical information of the Buyer and its business which comes to its knowledge during the course of Party’s business relationship unless such information is or becomes public through no breach of the Supplier of any of its obligations and to keep such information confi- dential and not to use such information for its own benefit or for benefit of a third party during the term of the Purchase Order and for a period of 5 (five) years thereafter unless prohibited by applicable law . 12.2 The specifications, designs, manufacturing data, drawings, models, patterns, samples and sim- ilar objects relating to the Goods and provided by Buyer in connection with the performance of the Purchase Order shall at all times be the property of Buyer (or affiliated companies) and shall not be disclosed or made available or otherwise be made accessible to third parties with- out the prior consent of Buyer in Written Form. Supplier will use and maintain all of this infor- mation so it is ensured that it is not used for any purpose detrimental to the interests of Buyer.
Confidentiality, Advertising. Supplier shall consider all information furnished by Buyer (hereinafter referred to as “Information”) to be confidential and shall not disclose any such Information to any other person, or use such Information itself for any purpose other than performing this agreement, unless Supplier obtains written permission from Buyer to do so. Information shall include, without limitation, any customer, prospect and price lists, plans, photographs, designs, component designs, drawings, blueprints, specifications, inventions, technical data, trade secrets, and any other materials relating to this order or to the business of Buyer. All Buyer Information is and shall remain the property of Buyer. Upon ▇▇▇▇▇’s written request or the termination of this agreement, Supplier shall return to Buyer all Buyer Information. In no event will Supplier use less than the degree of care and means that it uses to protect its own confidential information of like kind, but in any event not less than reasonable care, to prevent the unauthorized disclosure or use of Buyer’s Information, and such obligation shall extend to Supplier’s employees, agents and subcontractors. Supplier will not, without the prior written consent of the Buyer, advertise, publicly announce or provide to any other person information relating to the existence or details of the Order or use the Buyer’s name in any format for any promotion, publicity, marketing or advertising purpose. Unless otherwise agreed in writing, no commercial, financial, or technical information disclosed in any manner or at any time by Supplier to Buyer shall be deemed secret or confidential and Supplier shall have no rights against Buyer with respect thereto except such rights as may exist under patent laws.
Confidentiality, Advertising. 13.1 The Supplier shall treat as a business secret and keep confidential any and all commercial and technical information that is not publicly known and which is disclosed to the Supplier in connection with the business relationship with us. This confidentiality undertaking shall survive and remain in effect after the termination of the contract. The confidentiality undertaking does not extend to information which (i) is or becomes public domain other than by a breach of rights, (ii) is known to the Supplier at conclusion of the contract, or (iii) is disclosed to the Supplier by a third party without breaching any nondisclosure obligation. 13.2 The Supplier may not advertise the business relationship with us or use it for reference purposes, except with our prior written consent.
Confidentiality, Advertising. The Contractor undertakes to treat all project specifics and internal company information of the Principal of which it becomes aware as confidential and not to pass such information on to third parties. The Contractor’s obligation to retain significant contractual documents expires after ten years with respect to the Principal’s claims against the Contractor. If the Contractor wishes to destroy original documents, it must first offer them to the Principal. The Contractor shall refer to the existing business relationship with the Principal in advertising or other media only with the prior written consent of the Principal. The use of the Principal’s trademarks (in particular the “BAYER Cross”) by the Contractor is not permitted in any case, unless the Principal expressly consents to this in writing.
Confidentiality, Advertising. 12.1 The Supplier commits itself to deem as business secrets and to keep confidential all commercial and technical information of the Buyer and its business which comes to its knowledge during the course of the Parties business relationship unless such information is or becomes public through no breach of the Supplier of any of its obligations and to keep such information confidential and not to use such infor- mation for its own benefit or for benefit of a third party. 12.2 The specifications, designs, manufacturing data, drawings, models, patterns, samples and similar objects relating to the Goods and provided by Buyer in connection with the performance of the Purchase Order shall at all times be the property of Buyer (or affiliated companies) and shall not be disclosed or made available or otherwise be made accessible to third parties without the prior consent of Buyer in Written Form. Supplier will use and maintain all of this information in a manner which ensures it is not used for any purpose detrimental to the interests of Buyer.
Confidentiality, Advertising. The Supplier shall treat as a business secret and keep confidential any and all commercial and technical information that is not publicly known (e.g. from illustrations, plans, drawings, calculations, execution instructions, product descriptions) and which is disclosed to the Supplier in connection with the business relationship with the Customer, as well as the fact of the business relationship as such. This confidentiality undertaking shall survive and re- main in effect after the termination of the contract. The confidentiality undertaking does not extend to information which (i) is or becomes public domain other than by a breach of rights,
Confidentiality, Advertising. 14.1 The contracting parties shall treat as a business secret and keep confidential any and all commercial and technical information that is not publicly known and which is disclosed to them in connection with the business relationship. This confidentiality undertaking shall survive and remain in effect after the termination of the contract. The confidentiality undertaking does not extend to information which (i) is or becomes publicly known other than by a breach of rights, (ii) is known to the other party at conclusion of the contract, or (iii) is disclosed to the other party by a third party without breaching any nondisclosure obligation. 14.2 The contracting parties may not advertise their business relationship or use it for reference purposes, except with prior written consent.
Confidentiality, Advertising. Seller will consider all information furnished by Buyer hereunder (including drawings, specifications, or other documents prepared by Seller for Buyer in connection with this order) to be confidential and will not disclose any such information to any other person, or use such information itself for any purpose other than performing this order, unless Seller obtains Buyer's prior written permission. Seller will not advertise or publish the fact that Buyer has contracted to purchase Goods from Seller, or disclose any information relating to the order without Buyer's written permission. Draft of 5/29/90
Confidentiality, Advertising. 11.1 The Supplier commits itself to treat as business secrets and to keep confidential all commercial and technical information, which comes to its knowledge duri ng the course of the business relationship unless such information is or becomes public knowledge without the fault of the Supplier. 11.2 Drawings, models, patterns, samples and similar items or documents shall not be disclosed or otherwise made available to third parties without the prior written consent of BMW. Reproduction of such items is only permitted, if operationally required and in compliance with the applicable copyright laws. 11.3 The Supplier shall include obligations equivalent to Sections 11.1 and 11.2 in all agreements with sub- contractors and will ensure that all its employees are contractually obliged to comply with the same. 11.4 The terms of this Section 11 shall survive the expiration or termination of the Agreement.