Mobile gaming Clause Samples

Mobile gaming. Further and in addition to pornography, there is an increasing concern in the gravity of violence that is emerging in on-line games109 and in videos clips shared between and amongst youngsters. For example, according to a German 2006 ▇▇▇ study, exchanging violent video via the mobile phone is a common practice of German adolescents. One out of three mobile phone owners has friends who have had violent video sent to them. 7% have themselves received violent videos. However, this section will focus on violent mobile games since mobile gaming is a major revenue source for the mobile gaming industry. Mobile phone games have come a long way since Snake was first embedded in Nokia devices in 1997. Though the market for mobile phone on- line games has not reached the levels experienced by the adult content market, statistics has indicated that the market for the mobile gaming sector will increase in the near future. It is apparent that the mobile gaming industry is seen as a growth industry with revenues reportedly hitting US$ 4.5 billion in 2008.110 Mobile application retailer, Handango indicate in their market survey that games and entertainment have surpassed their mobile business and professional applications. Games accessible via the mobile phone provide children and young people with (1) immediate gratification, (2) peer influence, 107 ▇▇▇▇▇▇▇▇, ▇. ▇., (2007) Trends in Youth Reports of Sexual Solicitation, harassment and unwanted exposure to Pornography on the Internet, Journal of Adolescent Health, p. 116-126 108 Some of the tactics used by these adult sites include a) Click-throughs: this is to increase the advertising revenue with every click. To increase the number of click-throughs, some sites use pop-up windows. Known as ’mouse napping,’ this technique traps users in an endless loop of porn, b) Home page hi-jacking involves planting a Java script command on computers to change the user’s default home page to a porn site, and c) using hidden key words that are picked up by search engines. Porn operators bury key words, including brand names of popular toys, in the code of their Web sites to attract children. See http:// ▇▇▇.▇▇▇▇▇▇▇▇▇▇.▇▇/▇▇▇▇▇▇▇/▇▇▇▇▇▇▇▇▇▇▇.▇▇▇▇#▇▇▇▇▇▇ 109 Video games are generally marketed primarily towards children. A number of video games attract the young audience by incorporating sexuality as the dominant theme where much of the action takes place in strip clubs and bars with scantily clad women. Examples of such videos include Pl...