Concession Signage Policy & Advertising Sample Clauses

Concession Signage Policy & Advertising. Except with the prior written approval of the Administration, Lessee and Sublessees shall not erect, maintain or display any signs or any advertising at or on the exterior parts of the Concession Area or in the interior of the Concession Area outside of Sublessee Premises with the exception of properly approved blade signs as specified in the Administration’s Design Criteria and Lessee’s Tenant Design Standards. This prohibition specifically includes the placement of stanchion signs, floor-standing sandwich boards, or other such moveable signage outside the Leased Premises. Under no circumstances shall any handwritten or temporary signs or displays be posted or used by Sublessees, including but not limited to any price lists, specials or employment opportunity signs in Sublessee Premises. Notwithstanding forgoing, the Administration may approve handwritten menu boards that reflect daily specials, and handwritten signs which change on a daily basis. Such approve shall be on a case by case basis and at the sole discretion of the Administration. The Administration may require the removal of any signs or advertising in the interior of the Sublessee Premises (whether or not in the interior of the space occupied by a Sublessee or visible from any other portion of the Airport), which, in the Administration’s reasonable judgment, is considered unacceptable or improper. Lessee shall be required to use and employ the Administration’s Airport Commercial Advertising Contractor in accordance with the Airport Advertising Master Plan, in common areas of the Airport Terminal Building. Lessee shall not use nor permit the Leased Premises to be used as a medium for third party paid advertising including sponsorships or any advertising material, signs, fixtures or equipment whether paid for, in-kind or by cash or credit. Lessee’s direct costs for promoting and advertising the Concessions Program with the Airport’s Commercial Advertising Contractor may be charged against the Joint Concession Marketing Fund as referenced in Article VIII.G herein. Unless otherwise directed by the Administration, Lessee shall design, fabricate, locate, install, operate and maintain on a regular basis, digital touchscreen directory signs in the Concession Area and in the Airport Terminal Building, subject to prior written approval of the Administration. The identification and digital directory signage shall, among other things, indicate the locations of all concessions and services as well as othe...
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Related to Concession Signage Policy & Advertising

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