Co-op Advertising. The Franchisor shall have the right at any time, and from time to time, to create regions for regional cooperative advertising ("Co-op Advertising Regions"), which shall function for the purpose of creating a cohesive team to coordinate advertising, marketing efforts and programs and maximizing the efficient use of local and/or regional advertising media.
9.3.1 If and when Franchisor creates a Co-op Advertising Region for the region in which Operator's Coffeehouse is located, Operator and, if Franchisor owns a Coffeehouse in such Co-op Advertising Region, Franchisor, shall become subscribers and members thereof and shall execute a Subscription Agreement on a form prescribed by Franchisor, and participate therein in accordance with the Subscription Agreement and the Certificate of Incorporation and Bylaws of such Co-op Advertising Region. The size and content of such regions, when and if established by the Franchisor, shall be binding upon Operator, all other "Xxxxxxxx Coffee" franchisees similarly situated and Franchisor, if applicable. At all meetings of such Co-op Advertising Region each participating Operator, as well as Franchisor, if applicable, shall be entitled to one vote for each Coffeehouse owned by Operator and located within such Co-op Advertising Region. At any time upon reasonable notice, 20% of the eligible member votes, a majority of the directors of such Co-op Advertising Region (who shall be elected in accordance with the Bylaws of such Co-op Advertising Region), or Franchisor by itself, may call a meeting of all members of a Co-op Advertising Region. Except for any amendment of the Certificate of Incorporation, Operating Agreement or By-laws of the Co-op Advertising Region (which shall require the affirmative vote of the Franchisor), all matters concerning operation of a Co-op Advertising Region shall be decided by majority vote, provided that a quorum is present, and such vote shall bind all members of said region, including Franchisor. For purposes hereof, a quorum shall consist of members entitled to cast at least 50% of the total number of votes in such Co-op Advertising Region.
9.3.2 Operator and other franchisees who are members of the Co-op Advertising Region will contribute to the Co-op Advertising Region such amount as may be determined by vote of the Co-op Advertising Region (not to exceed 2% of the Gross Sales of each members Coffeehouse(s) located in the region) only to the extent actually paid by Operator and after written a...
Co-op Advertising. Interplay will fund (through the General Reserve as Deductions in the calculation of Interplay Proceeds as set forth in Section 6.3(c) below) and assist in managing such cooperative advertising with UNIVERSAL's third-party resellers, as is mutually agreed upon by UNIVERSAL and Interplay.
Co-op Advertising. Funds ZMC may from time to time offer a co-op advertising and marketing program, the details for which will be communicated in a Retailer Bulletin.
Co-op Advertising. Licensee shall participate in UPN’s co-op advertising program in!, accordance with UPN’s written co-op advertising guidelines, as the same may be in effect from time-(o-time. In that regard, Licensee shall allocate a portion of the Station’s annual advertising budget to allow for Licensee’s participation in UPN’s co-op advertising program:
Co-op Advertising. Amounts approved by Interplay in writing for all co-op advertising. If any co-op advertising program includes other UNIVERSAL products in addition to Products, and the expenses of such co-op advertising program are not billed separately by the customer for each Product and other UNIVERSAL products in the program, then the amount of the Deduction will be based on a valid and signed insertion order in which the combined deduction for the multiple titles can be separated. Interplay will fund an amount of support with respect to each Named Product of *** percent (***%) of Net Sales for direct marketing costs, and no less than *** percent (***%) of Net Sales with respect to each Named Product for MDF/COOP expenses. "NET SALES" shall be defined as the Price less the General Reserve.
Co-op Advertising. Company shall have the right at any time and from time to time to create co-op advertising regions. If and when the Company creates a co-op advertising region for the region in which the restaurant is located, Franchisee shall automatically become a member thereof and participate therein. The size and content of such regions, when and if established by the Company, shall be binding upon Franchisee and all other Franchisees similarly situated. At all meetings of such co-op advertising region, each participating Franchisee, and Company, will be entitled to one (1) vote for each of its restaurants located within such co-op advertising region. Upon the approval of at least a majority of the votes represented by all of the members of the co-op advertising region, the co- op advertising region members may vote to require each member to contribute up to but not greater than two (2%) percent of the gross revenues of all member restaurants in the co-op advertising. Each franchisee, including Franchisee, and Company, must contribute to the co-op advertising region in accordance with the majority vote. Expenditures made by Franchisee pursuant to the co-op advertising region program will be credited against Franchisee’s local advertising requirement described above.
Co-op Advertising. LICENSEE shall describe specific proposed co-op advertising with particular retailers in an ADVERTISING PLAN approved by LICENSOR. Unless otherwise stated therein, LICENSOR’s approval of such ADVERTISING PLAN shall not relieve LICENSEE of the requirement to submit individual ADVERTISING MATERIALS used in such co-op advertising with retailers to LICENSOR for approval.
Co-op Advertising. If specified in the Dealer Program Rules or any Cooperative Advertising Guidelines, Company may maintain a cooperative advertising account for purposes of partially reimbursing Dealer for cooperative advertising approved in advance by Company. Such account would pertain only to advertisements promoting Service. No interest will be paid on credits posted to this account, and any amounts remaining in the account upon termination of the Agreement shall be forfeited. Company has no obligation to establish or maintain any cooperative advertising program, and may cancel any program it may establish during the term hereof, or may have at the beginning of the term hereof, without liability to Dealer.
Co-op Advertising. Developer agrees to pay for advertising, placement fees and any other such fees, as mutually agreed. Such advertising-related payments shall be made by Developer directly to ALLTEL. Developer will be solely responsible for all fees, including layout, printing, shipping, etc. for other advertising materials, such as literature and training materials. Such advertising materials shall meet ALLTEL's reasonable specification, which ALLTEL may change from time-to-time. In no event shall ALLTEL obligated to display such literature without ALLTEL's prior written consent.
Co-op Advertising. XM agrees that for each calendar year during the ----------------- period commencing January 1, 2001, and ending December 31, 2009, XM shall allocate [*****] per year of its annual advertising budget to Distributor to be placed through Distributor's media buying agency for mutually agreed upon co- operative advertising opportunities, provided that such co-op advertising as it pertains to the XM Service is consistent with XM's positioning and branding of the XM Service.
