Market Segmentation Sample Clauses
Market Segmentation. The definitions of the MEDICAL SEGMENT and the INTERVENTION SEGMENT are included in EXHIBIT I.
Market Segmentation. Motivating The Masses will focus on two markets within the United States, the small business segment (businesses with more than one employee/owner), and the entrepreneur segment, which includes home-based and one-person business operations. Although the company can handle larger organizations, the greatest benefit will come to businesses with under $10 million in annual sales. The majority of these companies are comprised of "technicians" who are gifted in the work of their business, but typically do not have the resources to have in-house staff dedicated to strategic planning, professional development and/or coaching. Our goal is to eventually obtain approximately two-thirds of all our business from the small business segment, since this generates the greatest cash flow. Furthermore, this segment has the lowest percentage of variable costs. The small business segment is considered to be the company's cash cow. Table: Market Analysis Market Analysis 2011 2012 2013 2014 2015 Potential Customers Growth CAGR County A 3% 31,424 32,367 33,338 34,338 35,368 3.00% County B 2% 14,130 14,413 14,701 14,995 15,295 2.00% County C 3% 6,189 6,375 6,566 6,763 6,966 3.00% County D 2% 2,849 2,906 2,964 3,023 3,083 1.99% County E 2% 27,008 27,548 28,099 28,661 29,234 2.00% Total 2.46% 81,600 83,609 85,668 87,780 89,946 2.46% Chart: Market Analysis (Pie)
Market Segmentation. Social Media conversation market is huge with Facebook (1.9 billion active users) and Twitter (500 million active users) leading the pack. Frenzs will enter this spectrum of communication with a new flare that is sure to take the global community by storm. Frenzs will be easily differentiated based on four key product distinctions:
1) Xxxxxx has a built in profanity detection feature that prohibits the user from sending or posting a message from a list comprising over 300 words.
2) Frenzs has an inherent nudity detection feature that will not allow nude or illicit images to be posted.
3) Frenzs has a built in feature to automatically detect other languages; allowing for seamless interaction and communication amongst other language users.
4) Frenzs’ hallmark feature is that it provides the end user with a multi-language social media environment that allows for instant communication across multi cultures, and removes the language barrier from the equation. Our initial primary market will be the daily social media user. The primary difference is that now the user will be able to communication with anyone throughout the entire the world without the current inherent barriers that exist today. Once FrenzPro is released a totally new target market segment will also then be available as well, namely the business to customer companies which will use Social Media channels to better connect to their customers. The need for this interaction is mutual. With the social media channels in place, a company can push quality content to the consumers directly. This includes saving money on existing marketing practices utilized by companies for example: printing of large amount of coupons which people receive through their regular mails. Or even better still having the capability to identify a direct target audience from around the globe. By utilizing targeted ads and promotional offers for consumers, companies can bring in more customers and cut down on their costs’ while at the same time increase brand exposure on a global level. In addition, a communication channel can be established in real time with the customers to measure their feedbacks, provide customer support and generate more followers.
Market Segmentation. 2 1.5 Product..................................................................................... 2 1.6 Territory................................................................................... 2 1.7 Agencies.................................................................................... 2
Market Segmentation. The market segmentation scheme is fairly straightforward, and focuses on Residential and Commercial customers. The information contained in the customer analysis table is taken directly from the 2007 US Census and clearly shows that the largest market potential is the Residential segment. The Company will focus on new and existing homeowners, landscapers, commercial & residential excavators, and commercial customers. Table: Market Analysis Market Analysis 2010 2011 2012 2013 2014 Potential Growth CAGR Residential 1% 2,380,000 2,403,800 2,427,838 2,452,116 2,476,637 1.00% Commercial 1% 1,033,999 1,044,339 1,054,782 1,065,330 1,075,983 1.00% Total 1.00% 3,413,999 3,448,139 3,482,620 3,517,446 3,552,620 1.00% Chart: Market Analysis (Pie) Market Analysis (Pie) Residential Commercial
Market Segmentation. The larger amount of clientele will be locals of mostly 25 years of age and up including men and women. As previously noted, it is a new trend for men to visit a spa after a day of stressful work or just to pamper themselves with a nice relaxing massage or sauna etc. A big portion of the spa profit will come from group treatments for parties such as bachelor or bachelorette parties, birthday parties; work parties for large corporations which is also a big trend instead or luncheon, companies prefer spas for a more relaxing mind and body. Female clientele will be the standard crowd of Royal Spa for any kind of treatment either a massage, facial, wax depilation or foot and hand care. The next group will be tourists. In Limassol some of the hotels do not offer spa services. In cooperation with them, hotels will have the chance to offer their customers Spa services by Royal Spa with special discounts, coupons etc. Some of the hotels in mind are Holiday Inn, Ajax Hotel, Castle Hotel, Poseidonia Hotel, Xxxxxx, Golden Arches, Navarria Hotel, Marathon Beach Hotel and Avenida Beach Hotel. Royal Spa will also cooperate with travel agents and airlines to bring in groups with the advantage of lower pricing.
Market Segmentation. The Contractor shall use the platform to prepare building-based market assessments for Single-family Residential (SFR) and Multi-family Residential (MFR) , Commercial & Institutional (C&I), Industrial and Agricultural/Land uses. • With each case developed, the contractor shall describe and quantify sub-segments of each market, as follows: − SFR – Detached, Attached, Manufactured/Mobile − MFR – Condo, Coop, Apartment − C&I – Office, Medical, Education, Retail, Distribution, Food, Hospitality − Industrial – Light, Heavy − Agricultural/Land – Crops, Livestock, Open Land • With this baseline information, the Contractor shall assess opportunities for clean energy initiatives and develop measure packages for each sub-segment, including weatherization, HVAC electrification, automated controls, appliance replacement, plug load reduction, etc.
Market Segmentation. The potential customer groups for Mon Valley Aquaponic are:
Market Segmentation. MERGO JEWELRY STORE has several distinct groups of people who will shop at the store. These specifically include couples who are either looking for a romantic present, those who seek to maintain or repair their current items of jewelry, as well as those who are shopping for themselves for a special event or an everyday item, or those who are shopping for other family members or friends. Potential Customers 18+ Population of [CITY], PA 18+ Population of [CITY], [STATE] Total
Market Segmentation. Large software or hardware manufacturer corporations: Our most important market segment is the large manufacturer of high-technology products, such as Microsoft, Hewlett-Packard, or Sony. These companies will have a large volume of intellectual property legal projects that need handled by outside counsel.