Approval of Advertising Materials. Pre-production samples of all Advertising Materials relating to Licensed Products shall be submitted by Publisher to SCEA, free of cost, for SCEA's evaluation and approval, which shall not be unreasonably withheld or delayed, as to the quality, style, appearance and usage of any of the Licensed Trademarks, appropriate references of any required notices and compliance with the Guidelines, prior to any actual production, use or distribution of any such items by Publisher or on its behalf. No such proposed Advertising Materials shall be produced, used or LPA Amended 5/24/00 distributed directly or indirectly by Publisher without first obtaining the written approval of SCEA. If any of the Advertising Materials are disapproved, SCEA shall specify the reasons for such disapproval and state what corrections are necessary. SCEA may require Publisher to immediately withdraw and reprint any Advertising Materials which have been published but have not received the written approval of SCEA. SCEA shall have no liability to Publisher for costs incurred or irrevocably committed to by Publisher for production of Advertising Materials that are disapproved by SCEA. For each Licensed Product, Publisher shall be required to deliver to SCEA an affidavit (in the form of attached Exhibit C) stating that all advertising and promotional materials for the Licensed Product complies or will comply with the Guidelines for use of the Licensed Trademarks. After making the necessary corrections to the disapproved Advertising Materials, Publisher must submit new proposed Advertising Materials for approval by SCEA. SCEA shall not unreasonably withhold or delay its review of the proposed Advertising Materials. Failure to follow the Guidelines and/or to submit or resubmit Advertising Materials to SCEA for review shall be a material breach of this Agreement. Publishers who fail to submit Advertising Materials to SCEA for review or otherwise broadcast or publish Advertising Materials without the approval of SCEA shall be subject to the provisions of the "Three Strikes" program as outlined in the SourceBook which could result in termination of this LPA; termination of the Licensed Product; or could subject Publisher to the provisions of Section 15.4 hereto. Subject in each instance to the prior written approval of SCEA (not to be unreasonably withheld), Publisher may use such textual and/or pictorial advertising matter (if any) as may be created by SCEA or in its behalf pertaining to the Sony M...
Approval of Advertising Materials. With respect to all advertising and promotional materials and all packaging wrapping, and labeling materials for the Products (including, but not limited to, catalogs, sample shoots, package inserts, hang tags, and displays) which make any use of reference to the Properties ("Advertising Materials"), Licensee will submit three (3) prior to the final printed samples of the Advertising Materials where feasible (as for example, in the case of labels, hang tags, printed brochures, catalogs, and the like) to Licensor for its review and written approval. Advertising Materials must be submitted with a description of the proposed uses of the Advertising Materials, including the media in which the items will run, and the duration of such propose uses. Approval of Advertising Materials will extend only to proposed us described in Licensee's submissions and will not be deemed approval for other uses.
Approval of Advertising Materials. The term "Advertising Materials" shall mean all advertising and promotional or display materials and all packaging, wrapping and labeling materials for the Licensed Articles (including, by way of illustration but not limitation, audio and visual tapes of radio or television ads, catalogs, trade advertisements, flyers, sales sheets, labels, package inserts, tags and displays) which are produced by or for Licensee, including those intended for use in connection with promotional tie-ins with third-parties (which third-parties must be approved in writing in advance by Licensor, such approval not to be unreasonably withheld or delayed), and which make any use of the Licensed Trademarks. All Advertising Materials shall comply with Licensor's Advertising Guidelines described in Exhibit C. With respect to each different item of Advertising Material which Licensee (or any party acting on its behalf) proposes to produce and use, Licensee shall submit to Licensor for its review and approval the following materials, in the order stated:
Approval of Advertising Materials. GLOBAL reserves the right to approve in advance the form, content and general appearance of any literature, franchise agreements, signs or other materials or things on which a CENTURY 21 name or xxxx is used, and Subfranchisor agrees not to use such names or marks without first obtaining said approval in writing from an authorized officer or employee of GLOBAL. Upon GLOBAL’s request, Subfranchisor agrees to submit to GLOBAL for its approval, true and accurate English-language translations of the modified portions of all such literature, franchise agreements (as modified by Subfranchisor or the Territorial Subfranchisors), signs and other materials. GLOBAL agrees not to withhold or delay its consent unreasonably, and in granting or withholding consent will take into consideration the commercial practices, laws and customs within the Territory. Any use of the CENTURY 21 Marks by Subfranchisor or the Territorial Subfranchisors or its or their Franchisees shall inure to the benefit of GLOBAL (and/or CENTURY 21) (other than relative to the specific license rights and benefits to which Subfranchisor is entitled pursuant to the express provisions of this Agreement). All advertising, public relations and promotions by Subfranchisor shall be completely factual and shall conform to the highest legal and ethical standards and to the policies prescribed from time to time by GLOBAL. Except with respect to liability which arises solely from the misdeeds or malfeasance of employees or agents of GLOBAL, GLOBAL shall not be obligated to defend or hold harmless Subfranchisor or the Territorial Subfranchisors against any suit, action, claim, demand or damage based on unfair or misleading trade practice resulting from the exercise or use of any right or privilege granted to Subfranchisor by this Agreement.
Approval of Advertising Materials. With respect to each different item of Advertising Material which the Licensee (or any party acting on its behalf) proposes to produce and use under this Agreement, the Licensee shall submit to Titan for its review and approval the following materials, in the order stated:
(i) proposed written copy for the item of Advertising Material, with attached rough art showing how the Intellectual Property will be used in connection with the copy;
(ii) a final printed sample of the item, where feasible (as, for example, in the case of labels, hangtags, printed brochures, catalogs, and the like). The Licensee shall comply with all of the foregoing approval steps for each item of Advertising Material, obtaining Titan's written approval at each step of the procedure, unless by prior written notice from Titan it is exempted from any such step with respect to a specific item of Advertising Material.
Approval of Advertising Materials. With respect to each different item of Advertising Material which the Licensee (or any party acting on its behalf) proposes to produce and use under this Agreement, the Licensee shall submit to UM for review and approval by UM and PMI the following materials, in the order stated:
(i) proposed written copy for the item of Advertising Material, with attached rough art showing how the Copyrights or Trademarks will be used in
Approval of Advertising Materials. Prior to their first use, all Materials, including promotional, display, point of purchase (“POP”), print, online, mobile and other advertising or promotional materials proposed for use to advertise and promote the Licensed Products (together, “Advertising Materials”) must be submitted to Friday’s for its prior written approval at the following stages, as appropriate to the medium used: (i) at least one (1) sample of the rough concepts; (ii) at least one (1) sample of the layout, storyboard and/or script; and (iii) at least three (3) samples of the finished materials. Licensee shall provide Fridays with copies of each form of Advertising Material published or distributed by Licensee, as well as links to or electronic copies of any online or electronic Advertising Materials. Licensee shall provide such additional samples of Advertising Materials as Friday’s may reasonably request from time to time.
Approval of Advertising Materials. With respect to each different item of Advertising Material which the Licensee (or any party acting on its behalf) proposes to produce and use under this Agreement, the Licensee shall submit to UM for review and approval by UM and PMI the following materials, in the order stated:
(i) proposed written copy for the item of Advertising Material, with attached rough art showing how the Copyrights or Trademarks will be used in connection with the copy, and, where appropriate, a description of all mechanical, video, and/or sound elements;
(ii) final copy for the item, with finished “lift” art or other media, where appropriate, showing the use of the Copyrights or Trademarks;
Approval of Advertising Materials. All advertising materials proposed to be used by Licensee in connection with Licensed Products shall be submitted to Licensor for prior review and approval. Any approval granted hereunder shall be limited in scope to the proposed use by the Licensee. Any additional uses of the advertising materials that were not part of the initial request to Licensor shall also require Licensor’s prior written approval. Samples of advertising materials, and samples of any material and substantial revisions, changes, modifications or substitutions thereof, shall be submitted to Licensor more than twenty (20) working days before the intended use of any such submitted materials. All such requests for approval shall be accompanied by at least two (2) samples of the object for which approval is sought at Licensee’s cost and expense. Licensee agrees that if neither rejection nor approval is forthcoming from Licensor within twenty (20) days from receipt by Licensor, such material shall be deemed disapproved and agrees not to use such disapproved samples.
Approval of Advertising Materials. With respect to each different item of Advertising Material which the Licensee (or any party acting on its behalf) proposes to produce and use under this Agreement, the Licensee shall submit to Titan for its review and approval the following materials, in the order stated;
i) proposed written copy for the item of Advertising Material, with attached rough art showing how the Intellectual Property will be used in connection with the copy;
ii) a final printed sample of the item, where feasible (as, for example, in the case of labels, hangtags, printed brochures, catalogs, and the like).
