Annual Marketing Plan. At the beginning of each year during the term of this Agreement, both Parties will confer and discuss their respective plans for the ensuing year concerning the sale of their respective Offerings. Each Party will furnish the other Party with its marketing and sales plans for the year, will include (i) sales projections for its Offering for the year (on a quarterly basis), (ii) information concerning the computer equipment in its possession and available for use in Product demonstrations, and (iii) information concerning the training of its personnel in the use, support and demonstration of its Offering (the “Annual Marketing Plan”). Upon approval of the Annual Marketing Plan by Guardian Technologies, the plan will define the obligations hereunder to market and sell the Components during that year.
Annual Marketing Plan. Sandoz shall be responsible for preparing the Annual Marketing Plan for the Products for each calendar year during the Term consistent with the terms and conditions of this Agreement and the Financial Model, subject to the following:
(a) The Annual Marketing Plan shall include, to the extent reasonably available, the following, taking into account the lifecycle evolution of the Products:
(i) a description of the market;
(ii) a description of the promotional activities, strategies and promotional spend for the Products, including:
(A) a breakdown of the number of primary, secondary and tertiary calls planned for the promotion of the Products;
(B) details of all Sales and Marketing Costs and the anticipated deductions contemplated by clauses (c), (e), (f) and (g) of the definition of Net Sales provided, however, that all such deductions must be consistent within [***]% of the most recent forecast and model provided by Sandoz and approved by KLOX based on the Financial Model, unless otherwise agreed by the Parties;
(iii) a description of pricing and positioning of the Products, subject, however, to the following:
(A) the Parties will implement and enforce a pricing and marketing policy in order to maintain the Products at the described market position; and
(B) subject to the minimum pricing set forth in the initial Annual Marketing Plan contemplated in Section 4.2(c), the prices and pricing strategies relating to the Products, including price increases and decreases and the timing thereof, shall be set forth in the Annual Marketing Plan;
(iv) forecasted sales or such other matters related to the Products as may reasonably be requested.
(b) Sandoz shall deliver each Annual Marketing Plan to KLOX for review and approval by KLOX no later than [***] of each calendar year for the following calendar year, as per the Annual Marketing Plan approval process described below. Sandoz and KLOX may at any time and from time to time by mutual written agreement only, amend the Annual Marketing Plan to take into account the outcome of any marketing efforts, the actual sales of the Products and any other relevant factors.
(c) Notwithstanding the foregoing, the initial Annual Marketing Plan will be provided to KLOX within [***] of the Effective Date and will cover the period from the Effective Date through December 31, 2014.
(d) KLOX shall have [***] from its receipt of each subsequent Annual Marketing Plan within which to suggest revisions to the Annual Marketing Plan. Sandoz ...
Annual Marketing Plan. 6.1.1 Beginning on the First Sales Booking Date, the marketing and promotional activities of Prometheus will be conducted materially in accordance with an annual marketing plan ("Marketing Plan"). The Marketing Plan will set forth the strategy and key marketing issues in the following operational sub-plans:
(a) a promotional strategy (including activity regarding KOLs, societies and associations);
(b) a budget for advertising and promotion ("A&P") expenses by media category;
(c) a Product Sales Force deployment plan (including the designation of Product Sales Force Representatives as members of the sales force for the Product);
(d) a detail management plan, which will include PDEs (including number of Primary Product Presentations) by the Product Sales Force and a targeting plan (including targeted physicians, reach, and frequency) for the Product Sales Force; and
(e) a Sample Product program (including quantities and activities prioritization).
6.1.2 On an annual basis, as specified below, Prometheus shall develop and submit a Marketing Plan for the Product for review and discussion with AstraZeneca and/or its Affiliates (as designated by AstraZeneca) through the Oversight Committee. The Marketing Plan shall include a rolling, non-binding, [***] year Product Sales Forecast (including the Net Sales calculations) and a Demand Forecast. In addition, on a Quarterly basis, but not later than thirty (30) days after the relevant Quarter, Prometheus shall provide AstraZeneca with (a) a non-binding rolling update for the lesser of (i) the next [***] Quarters or (ii) the remainder of the Quarters in the Term for the Product Sales Forecast, including the Net Sales calculation, and (b) actual A&P spend and PDEs for the Sales Year to date, through the applicable Quarter. The Marketing Plan shall also identify the Promotional Materials and media to be used in conducting promotional activities with respect to the Product.
6.1.3 The Marketing Plan for the first Sales Year starting on the First Sales Booking Date shall be submitted to AstraZeneca for review by no later than four (4) weeks after the Effective Date, with a view to being finalized by no later than eight (8) weeks after the Effective Date. In subsequent Sales Years, Prometheus shall submit a proposed Marketing Plan to AstraZeneca and/or its Affiliates (as designated by AstraZeneca) for review and discussion by no later than September 30th in each such year, with a view to being finalized no later than Decembe...
Annual Marketing Plan. The parties agree to enter into a mutually agreeable marketing plan and to review such plan on an annual basis.
Annual Marketing Plan. Manager shall establish an annual Marketing Plan to be prepared and submitted with the Approved Budget for Owner approval providing the following information: (i) analysis of market for current year providing overview of regional, submarket and neighborhood markets; (ii) area map identifying the Property, (iii) general property advantages/disadvantages, and (iv) competing properties/market condition report. General Marketing Duties. Manager has the following responsibilities in providing marketing information to Owner: (i) evaluate existing marketing materials, (ii) define current and anticipated quarterly market conditions and costs, (iii) define targeted tenants, (iv) list promotional materials and costs, (v) estimate lease-up time with projected occupancy rates at six month intervals until 90 percent occupancy is obtained, (vi) anticipate completion dates to achieve marketing plan goals, (vii) monitor activity within immediate market area and assess market conditions affecting Property reporting on a quarterly basis, and (viii) identify how the Property's marketability can be maintained or enhanced. The Plan shall include, at a minimum, the following:
Annual Marketing Plan. The Contractor agrees to participate fully with the Authority to develop a comprehensive annual marketing and promotion plan for the concession program at the Airport.
Annual Marketing Plan. Not less than ninety (90) days prior to the commencement of each Year, Auxilium shall share a draft of the Annual Marketing Plan with GSK. Thereafter, in consultation with GSK through the Joint Steering Committee and subject to the terms of this Agreement, Auxilium will prepare the final Annual Marketing Plan for each Year, which will be presented to the Joint Steering Committee for its review and approval not less than thirty (30) days prior to the commencement of such Year. Although the Parties intend that the Annual Marketing Plan will be more detailed in scope than the Overall Marketing Plan, each Annual Marketing Plan shall be consistent with the financial and other metrics set forth in the Overall Marketing Plan unless otherwise agreed by the Parties. In the event there is any inconsistency between any Annual Marketing Plan and the Overall Marketing Plan that is not agreed to by the Parties, the Overall Marketing Plan shall control. Each Party shall have the sole and exclusive right to determine how to carry out its responsibilities under each Annual Marketing Plan, subject to Section 5.5(b) and 5.8(a).
Annual Marketing Plan. The parties agree to make a good faith effort to develop and agree upon a written marketing plan for each calendar year no later than thirty (30) days before the end of the prior calendar year. The parties agree to make a good faith effort to develop and agree upon a marketing plan for the period commencing upon execution of this Agreement through December 31, 2014 as soon as commercially practicable following execution of this Agreement. Notwithstanding any other provision of this Agreement (except the other provisions of this Section 6.2(d), the level of funding by XXXX to be included in the marketing plan shall be established at the sole but good faith discretion of XXXX. Not later than sixty (60) days before the end of each calendar year during the Term, XXXX will give notice to Third Party and Company of the amount of funding it is willing to provide in a marketing plan for the following calendar year specifically for Third Party endorsed Policies (a “Third Party Marketing Plan”) (which amount will not be less than the amount determined in good faith by XXXX taking into account the results and prospects of the Program as a whole or in respect of Third Party and any other considerations it deems relevant) or that it is not willing to fund a Third Party Marketing Plan for the following calendar year. If XXXX notifies the Company that it elects not to include any funding in a Third Party Marketing Plan for any calendar year after calendar year 2014, Company may terminate this Agreement effective as of the beginning of such calendar year. If XXXX notifies the Company that it elects to include an amount of funding in a Third Party Marketing Plan for any calendar year after calendar year 2014 that Third Party determines to be unreasonable, then XXXX, Third Party and Company will all work together to determine an appropriate amount for XXXX’x marketing expenditures for such year’s marketing campaign. If they cannot agree, then the Company and Third Party shall each designate an executive officer and XXXX shall designate an officer of its Senior Supplemental Insurance Division to discuss and resolve the matter. All parties will act in good faith and reasonably in trying to agree as to an appropriate funding amount. If the parties cannot agree as to an appropriate funding amount, then the level of funding by XXXX to be included in the Third Party Marketing Plan shall be established in the sole but good faith discretion of XXXX; provided, however, that if XXXX ...
Annual Marketing Plan. Manager shall establish an annual Marketing Plan to be prepared and submitted with the Approved Budget for Owner approval providing the following information: (i) analysis of market for current year providing overview of regional, submarket and neighborhood markets; (ii) area map identifying the Property,
Annual Marketing Plan. Manager shall provide to Owner, at the same time that Manager delivers, and as part of the, the Annual Budget pursuant to Section 10, an annual marketing plan for Owner’s review and approval (not to be unreasonably withheld or delayed). Manager shall also submit any Sponsorship Marketing Plan as defined in Anaheim Municipal Code Section 4.04.401, as the same may be amended from time to time.
